How One Company Generated $409K in Sales With Honest Content & Video

How One Company Generated $409K in Sales With Honest Content & Video

Ep.140 - Most remodeling companies say the same things. HomePride Bath decided to do something different. In this episode of Endless Customers, Alex Winter sits down with Coley McAvoy, Content Manager at HomePride Bath, to talk about what happened when their team stopped relying on safe, traditional marketing and started answering the buyer's questions others avoid.

Coley shares how HomePride Bath leaned into honest content, real customer stories, and video to build trust in an industry where skepticism runs high. From talking openly about pricing and timelines to using testimonials as proof, this conversation shows what can happen when a company commits to being helpful instead of polished.

Highlights include:

  • How HomePride Bath stood out in a crowded and traditional home services market
  • Why honest pricing and expectation setting improved the sales process
  • How video helped buyers trust the company before the first appointment
  • What kind of results HomePride Bath saw after adopting Endless Customers
  • Why transparency matters even more in industries where trust is low

If you want to see what trust looks like in action, and how content can help buyers feel more confident before they ever speak to your team, this episode is worth a listen.

Subscribe, leave a review, and follow for more conversations about content, sales, and what it takes to become the most known and trusted brand in your market.

#EndlessCustomers #ContentMarketing #VideoMarketing #HomeServicesMarketing #SalesEnablement #TrustBuilding

Click here to read the full article!

Coley McAvoy

Episoder(146)

Why Video Might Be the Most Powerful Trust Tool in a High-Stakes Industry

Why Video Might Be the Most Powerful Trust Tool in a High-Stakes Industry

Ep.146 - In the world dominated by numbers and spreadsheets, TMA Accounting decided that a YouTube channel was an essential part of what they do. In this episode of Endless Customers, Alex Winter sits...

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How Equity Roofing's Pricing Page Drove a 58% Jump in Form Submissions

How Equity Roofing's Pricing Page Drove a 58% Jump in Form Submissions

Ep.145 - Most contractors won't put prices on their website. Equity Roofing did, and six months later their submissions are up 58%. In this episode of Endless Customers, Alex Winter sits down with Cai...

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The Pricing Estimator That 2x’d Hoel Roofing’s Sales Opportunities

Ep.143 - Most companies avoid pricing because they think it will scare buyers away. The truth is, avoiding the conversation usually creates more doubt, more friction, and more lost opportunities. In t...

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What a $20,000 Quote Taught One Contractor About Pricing Transparency

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Ep.142 - Most painting companies avoid talking openly about pricing. David Cook decided to do the opposite. In this episode of Endless Customers, Alex Winter sits down with David Cook, owner of D’Fran...

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The CRM Shift That Helped Kaplan Increase Sales Activity 120%

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Ep.141 - Most companies don't struggle because their teams aren't working hard. They struggle because sales, marketing, and customer service are all working from different places. In this episode of E...

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How ZINTEX Cut Their Agency and Did More With Less

How ZINTEX Cut Their Agency and Did More With Less

Ep.139 - Most remodeling websites look good. Too many still act like brochures. In this episode of Endless Customers, Alex Winter sits down with Shane Rogers, Content Manager at ZINTEX Remodeling Grou...

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