Mastering Meta: What’s Actually Working Right Now (Backed by Data & Real Accounts)

Mastering Meta: What’s Actually Working Right Now (Backed by Data & Real Accounts)

In this episode, we’re breaking down exactly what’s working on Meta right now, not just theory, but what we’re seeing inside real ad accounts at MADE. Marketing, backed by industry benchmark data.

From the shift to micro persona targeting to the creative formats actually driving conversions, this episode is your go-to if you want to get more out of your ad spend in 2026.

We cover:

  • Why micro personas are unlocking scale (and how to structure your ad sets)
  • The top-performing creative formats right now (and the ones falling flat)
  • How to approach UGC in 2026 (hint: it’s evolved, not dead)
  • The hooks driving conversions — from urgency to curiosity and bold claims
  • Real insights from benchmark data vs what we’re seeing inside the agency
  • How many creatives you actually need to be testing each week

If your ads aren’t performing like they used to, this is the episode that will show you what to change.

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Episoder(166)

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Margi Hour: How To Reach New People With Organic Instagram

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Today's Margi Hour is from Aurora; "Hey girls how can I reach new people with organic IG? Right now I am just reaching the same people and it feels pointless?"Want a question answered on the podcast? ...

8 Mai 21min

What We’re Doing for Clients Right Now (Marketing Strategies That Are Working)

What We’re Doing for Clients Right Now (Marketing Strategies That Are Working)

Forget theory — this is what’s working right now.We’re unpacking the exact strategies we’re implementing across our client accounts, from landing page testing and quiz funnels to the small tweaks that...

1 Mai 23min

Rapid Response: Your Marketing Questions, Answered Fast!

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It’s time for Rapid Response, where we answer your marketing questions completely unfiltered and off the cuff.We put up a question box on Instagram, you asked your questions, and now we’re giving you ...

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