Recode Decode: How 'Microtrends' affect everything, from marriage to Trump

Recode Decode: How 'Microtrends' affect everything, from marriage to Trump

Former political strategist and pollster Mark Penn talks with Recode's Kara Swisher about his new book, "Microtrends Squared: The New Small Forces Driving the Big Disruptions Today." He describes it as a less optimistic sequel to his 2007 book "Microtrends," but it extends the idea that small changes in politics and the economy are having huge ripple effects around the world. Penn also talks about his past work, advising Microsoft during its antitrust law case and Hillary Clinton during her 2008 presidential run. And he offers some predictions for the 2018 midterm elections, explaining what Democrats could do now in order to reclaim the White House in 2020. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Episoder(904)

Recode Decode: Brad Stone, author, 'The Upstarts’

Recode Decode: Brad Stone, author, 'The Upstarts’

Bloomberg Tech journalist Brad Stone talks with Recode's Kara Swisher about his latest book, "The Upstarts: How Uber, Airbnb, and the Killer Companies of the New Silicon Valley Are Changing the World....

20 Feb 20171h 14min

Recode Decode: Rolf Schrömgens, co-founder, Trivago

Recode Decode: Rolf Schrömgens, co-founder, Trivago

Trivago co-founder and Managing Director Rolf Schrömgens talks with Recode's Kara Swisher about starting a search engine for hotels and why he thinks much larger rivals like Google are at a disadvanta...

15 Feb 201746min

Recode Decode: Mike McCue, CEO, Flipboard

Recode Decode: Mike McCue, CEO, Flipboard

Flipboard CEO Mike McCue talks with Recode's Kara Swisher about the recent relaunch of his company's news app, which will mixes human curation with algorithms to serve up magazine-like collections of ...

13 Feb 20171h

Recode Decode: 'Fun Home' author Alison Bechdel

Recode Decode: 'Fun Home' author Alison Bechdel

"Fun Home" author and "Dykes to Watch Out For" creator Alison Bechdel talks with Recode's Kara Swisher in front of a live audience in San Francisco shortly after a performance of the Tony Award-winnin...

8 Feb 201732min

 Recode Decode: John Markoff, ex-reporter, The New York Times

Recode Decode: John Markoff, ex-reporter, The New York Times

Technology journalist and former New York Times reporter John Markoff talks with Recode's Kara Swisher about his nearly three-decade long career covering tech for the Times before retiring at the end ...

6 Feb 201758min

Recode Decode: Tristan Harris, founder, Time Well Spent

Recode Decode: Tristan Harris, founder, Time Well Spent

Time Well Spent founder Tristan Harris talks with Recode's Kara Swisher about the persuasive techniques and tricks used by companies like Twitter, Google and Facebook to make people engage with them e...

30 Jan 20171h 7min

 Recode Decode: Tim Ferriss, author, "Tools of Titans"

Recode Decode: Tim Ferriss, author, "Tools of Titans"

"The 4-Hour Workweek" and "Tools of Titans" author Tim Ferriss talks with Recode's Kara Swisher about his newest book, which compiles the life advice of the "titans" from tech, business and entertainm...

23 Jan 20171h 8min

 Recode Decode: Secretary of Transportation Anthony Foxx

Recode Decode: Secretary of Transportation Anthony Foxx

U.S. Secretary of Transportation Anthony Foxx talks to Recode's Johana Bhuiyan about his last week in office and what he would do if given more time. In addition to self-driving car and drone regulati...

16 Jan 20171h 6min

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