Recode Decode: How 'Microtrends' affect everything, from marriage to Trump

Recode Decode: How 'Microtrends' affect everything, from marriage to Trump

Former political strategist and pollster Mark Penn talks with Recode's Kara Swisher about his new book, "Microtrends Squared: The New Small Forces Driving the Big Disruptions Today." He describes it as a less optimistic sequel to his 2007 book "Microtrends," but it extends the idea that small changes in politics and the economy are having huge ripple effects around the world. Penn also talks about his past work, advising Microsoft during its antitrust law case and Hillary Clinton during her 2008 presidential run. And he offers some predictions for the 2018 midterm elections, explaining what Democrats could do now in order to reclaim the White House in 2020. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Episoder(919)

 Recode Decode: Tristan Walker, CEO, Walker & Company

Recode Decode: Tristan Walker, CEO, Walker & Company

Walker & Company Brands founder and CEO Tristan Walker talks with Recode's Kara Swisher about how technology can disrupt the health and beauty industry. Walker & Company's shaving brand, Bevel, is aim...

22 Aug 201652min

 Recode Decode: Mike Cannon-Brookes, co-CEO, Atlassian

Recode Decode: Mike Cannon-Brookes, co-CEO, Atlassian

Atlassian co-CEO Mike Cannon-Brookes talks with Recode's Kara Swisher about co-founding an enterprise software company in Sydney, Australia, in 2002. Cannon-Brookes reflects on Atlassian's successful ...

15 Aug 201638min

 Recode Decode: Sallie Krawcheck, CEO, Ellevest

Recode Decode: Sallie Krawcheck, CEO, Ellevest

Sallie Krawcheck, formerly the CFO of Citi Group and the CEO of Merrill Lynch, talks with Recode's Kara Swisher about launching Ellevest, a new online investment platform for women. Krawcheck says the...

8 Aug 201641min

Recode Decode: Eric Jackson, activist investor, Yahoo

Recode Decode: Eric Jackson, activist investor, Yahoo

Eric Jackson, a longtime activist investor in Yahoo and the managing director of SpringOwl Asset Management, talks with Recode's Kara Swisher about the momentous deal that will sell Yahoo's core busin...

1 Aug 201638min

Recode Decode: "Chaos Monkeys" author Antonio García-Martinez

Recode Decode: "Chaos Monkeys" author Antonio García-Martinez

Antonio García-Martinez, author of the new tell-all book, "Chaos Monkeys: Obscene Fortune and Random Failure in Silicon Valley," talks with Recode's Kara Swisher about starting a company, getting acqu...

25 Jul 201641min

Recode Decode: Peloton CTO Yony Feng

Recode Decode: Peloton CTO Yony Feng

Peloton CTO Yony Feng talks with Recode's Kara Swisher about how the indoor cycling company is trying to shake up in-home exercise programs with its custom fitness bike, which sells for $2,000. Peloto...

18 Jul 201634min

Recode Decode: "Hamilton" producer Jeffrey Seller

Recode Decode: "Hamilton" producer Jeffrey Seller

"Hamilton" lead producer Jeffrey Seller talks with Recode's Kara Swisher about how the hit Broadway musical goes forward now that three of its stars — Lin-Manuel Miranda, Leslie Odom Jr. and Phillipa ...

11 Jul 201650min

Recode Decode: Gary Zenkel, President, NBC Olympics

Recode Decode: Gary Zenkel, President, NBC Olympics

NBC Olympics President Gary Zenkel talks with Recode's Ina Fried about how the network is building on the digital reach of the Summer Games via livestreaming, virtual reality, Snapchat and more. Zenke...

4 Jul 201646min

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