Recode Decode: How 'Microtrends' affect everything, from marriage to Trump

Recode Decode: How 'Microtrends' affect everything, from marriage to Trump

Former political strategist and pollster Mark Penn talks with Recode's Kara Swisher about his new book, "Microtrends Squared: The New Small Forces Driving the Big Disruptions Today." He describes it as a less optimistic sequel to his 2007 book "Microtrends," but it extends the idea that small changes in politics and the economy are having huge ripple effects around the world. Penn also talks about his past work, advising Microsoft during its antitrust law case and Hillary Clinton during her 2008 presidential run. And he offers some predictions for the 2018 midterm elections, explaining what Democrats could do now in order to reclaim the White House in 2020. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Episoder(906)

Recode Decode: Dave Asprey

Recode Decode: Dave Asprey

Bulletproof founder and former CEO Dave Asprey talks about the invention and current state of “biohacking," how his blog for “bulletproof executives” grew into a global lifestyle, and the most importa...

29 Apr 20201h 9min

Recode Decode: Nikole Hannah-Jones

Recode Decode: Nikole Hannah-Jones

New York Times Magazine reporter Nikole Hannah-Jones talks with Recode's Kara Swisher about how the coronavirus pandemic is magnifying inequality in the US, and our historical failure to treat essenti...

27 Apr 202053min

Recode Decode: Sarah Kendzior

Recode Decode: Sarah Kendzior

Bestselling author and Gaslit Nation co-host Sarah Kendzior talks with Recode's Kara Swisher about her new book, Hiding in Plain Sight: The Invention of Donald Trump and the Erosion of America; what p...

24 Apr 20201h 1min

Recode Decode: Tim Ferriss

Recode Decode: Tim Ferriss

Bestselling author, investor, and podcaster Tim Ferriss talks with Recode's Kara Swisher about his advice for people coping with the coronavirus quarantine, which includes giving yourself slack for be...

22 Apr 20201h 11min

Recode Decode: Mark Cuban

Recode Decode: Mark Cuban

Investor, Dallas Mavericks owner, and Shark Tank co-host Mark Cuban talks with Recode's Kara Swisher about what capitalism and entrepreneurship looks like in a post-coronavirus world; whether he's pla...

20 Apr 20201h 4min

Recode Decode: Mayor London Breed

Recode Decode: Mayor London Breed

San Francisco Mayor London Breed talks with Recode's Kara Swisher about why she was one of the first local leaders in the US to act on the spread of covid-19, how she thinks about the slow and dishone...

17 Apr 20201h 4min

Recode Decode: Jeffrey Katzenberg

Recode Decode: Jeffrey Katzenberg

Quibi founder Jeffrey Katzenberg talks with Recode's Kara Swisher about the first week of the short-form video app — which was intended for on-the-go consumers, but still racked up 1.7 million downloa...

15 Apr 20201h 4min

Recode Decode: Sarah Frier

Recode Decode: Sarah Frier

Bloomberg technology reporter Sarah Frier talks with Recode's Kara Swisher about her new book, No Filter: The Inside Story of Instagram. Frier discusses how co-founders Mike Systrom and Danny Krieger ...

13 Apr 202054min

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