Meta Is Firing Anyone Who Doesn't Use AI

Meta Is Firing Anyone Who Doesn't Use AI

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Meta is reportedly pushing engineers to use AI for most of their code, and it may be one of the clearest signs yet that AI adoption is becoming mandatory inside major companies. In this episode, Eric and Neil break down why AI works differently in coding than in marketing, why engagement without revenue means nothing, and how the smartest companies are using AI to drive conversions, optimize operations, and move faster. Key Takeaways: ◾Meta’s AI push could signal where the rest of tech is headed. ◾AI works better in coding because the output is easier to verify. ◾More engagement does not always mean more revenue. ◾Some of the best AI use cases in marketing are in CRO and business optimization. ◾Distribution still matters, even if AI makes execution cheaper. Chapters: 00:00 Meta’s AI coding push 02:09 When AI engagement doesn’t lead to revenue 05:45 What real AI ROI looks like 07:26 Using AI to improve conversions 11:17 Stripe’s bet on AI agents 𝗔𝗕𝗢𝗨𝗧 𝗧𝗛𝗘 𝗖𝗛𝗔𝗡𝗡𝗘𝗟 Welcome to Marketing School, one of the top business podcasts with over 61 million downloads. Hosted by Eric Siu and Neil Patel, recognized by Forbes as a Top 10 Marketer. 🎙️ Learn More About the Hosts Eric Siu - Leveling Up: https://www.youtube.com/@LevelingUpOfficial Neil Patel: https://www.youtube.com/@neilpatel 📩 Free Resources Ubersuggest: https://www.ubersuggest.com/ Answer The Public: https://www.answerthepublic.com/ ✅ Subscribe for Daily Marketing Insights!

Episoder(3266)

Why Corporate Jobs Are Quietly Collapsing

Why Corporate Jobs Are Quietly Collapsing

In this episode, Eric and Neil unpack the death of the corporate job and the hidden economy of nonsense. They discuss how corporate bloat, AI automation, and shifting job data reveal the end of tradit...

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How To Get B2B Attribution Right The Easy Way

How To Get B2B Attribution Right The Easy Way

In this episode, Eric and Neil discuss proven B2B attribution strategies, highlighting why the obsession with perfect multi-touch tracking misses the bigger picture. They explain the benefits of blend...

8 Okt 202531min

Is AI in a Bubble Right Now?

Is AI in a Bubble Right Now?

In this episode, Eric and Neil dive into the current state of the AI market, debating whether AI—and especially AI stocks—are in a bubble or represent lasting value. They analyze major players like Nv...

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AI Is Making You Dumber (study)

AI Is Making You Dumber (study)

In this episode, Neil and Eric tackle whether AI is making us dumber and what that means for the next generation of marketers. They discuss falling literacy and math scores, why kids need strong criti...

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AI Companies Are Taking a Lot of The Good Marketers

AI Companies Are Taking a Lot of The Good Marketers

In this episode, Eric and Neil talk about how AI companies are outbidding everyone for elite marketers, why many would join an AI rocket ship if starting today, and the reality of 996 work cultures. T...

2 Okt 202521min

Why Framing Is Everything

Why Framing Is Everything

In this episode, Neil and Eric dive into the psychology of framing, from how child-mortality data shifts when reframed to the power of decoy pricing in guiding customer choices. They discuss why consi...

1 Okt 202516min

Google AI Mode is About to Get More Popular

Google AI Mode is About to Get More Popular

In this episode, Eric and Neil unpack Google AI Mode’s Chrome integration and how 100M MAUs could ignite a new distribution flywheel—fueling ads, partnerships, and startup pressure. They compare Googl...

30 Sep 202520min

Elon Musk's 'Daddy's Home' Insane Work Schedule

Elon Musk's 'Daddy's Home' Insane Work Schedule

In this episode, Neil and Eric dissect Elon Musk’s “Daddy is very much home” grind—from Optimus engineering to late-night Tesla chip reviews and a Colossus 2 data center walk. They explore Musk’s DESA...

29 Sep 202528min

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