How to Grow a Regional Business Without Losing Your Culture | Telisha Day

What does it really take to grow a business without losing your culture, your family, or yourself?

In this episode of The Fitz & Franson Show, Fitz and Franson sit down with Telisha Day, Sales & Marketing Manager at Sullivan Concrete Coatings, to talk about the power of ownership mentality, scaling from a small crew to a regional operation, building a family-first culture, winning commercial work, and leading with confidence in a male-dominated industry.

Telisha shares hard-earned lessons on sales, customer experience, installer relationships, leadership, work-life tension, and why believing in yourself matters more than waiting for permission.

This episode is for business owners, sales leaders, operators, and anyone trying to grow something real without faking it.

In this episode:

Ownership mindset and leadership without a title
Scaling from one crew to multiple locations
Building culture rooted in family and respect
Sales, listening, and customer trust
Growing commercial revenue with confidence
Balancing ambition with family life
Leadership lessons from real-world experience

Connect with Telisha Day
Email: telisha@sullivanscoating.com

Book your free strategy call:
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Fitz & Franson Show:
https://fitzandfransonshow.com

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#Leadership #Entrepreneurship #Business #SmallBusiness #WomenLeadership

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