Open Comments, Open Minds with Jacob Espinoza | Episode 14 of Heavy Lifts Podcast

Open Comments, Open Minds with Jacob Espinoza | Episode 14 of Heavy Lifts Podcast

In this episode of Heavy Lifts, Nat Borchers and AJ Nash sit down with Jacob Espinoza, entrepreneur, community advocate, and the creator of What’s Happening Salem, a platform giving people a voice in how the city grows and connects.


Jacob talks about taking risks, building community through open dialogue, and why keeping the comments open — the good and the bad — matters. From the challenges of representing a whole city to the importance of listening first, this conversation dives into what it really means to create connection in public spaces.


What you’ll hear in this episode:

▸ The story behind What’s Happening Salem

▸ Why transparency and feedback are key to community growth

▸ How to balance criticism, creativity, and collaboration

▸ The role of risk-taking in building trust

▸ Lessons in leadership, patience, and purpose


🎧 New Heavy Lifts episodes drop every Friday at 9 AM on YouTube & Spotify.


🏗️ Heavy Lifts: For those who see opportunity and embrace the risk to build it.


Connect with us!

Nat: @natborchers on Instagram

▸ @backlinerealestate on Instagram

▸ www.backlinerealestate.com

Jacob: ⁨@WhatsHappeningSalem⁩ on Instagram


#HeavyLiftsPodcast #communitybuilders #salemoregon #urbanrevival

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Episoder(45)

Community is Family and KOFI with Margarita Antunez & Tiffany Morales Baca | Episode 34 of Heavy Lifts Podcast

Community is Family and KOFI with Margarita Antunez & Tiffany Morales Baca | Episode 34 of Heavy Lifts Podcast

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A Certain Mystical Experience & Zebra Migration with Chris Fischer | Episode 33 of Heavy Lifts Podcast

A Certain Mystical Experience & Zebra Migration with Chris Fischer | Episode 33 of Heavy Lifts Podcast

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We Are All Saltwater with Nancy Yankovic | Episode 32 of Heavy Lifts Podcast

We Are All Saltwater with Nancy Yankovic | Episode 32 of Heavy Lifts Podcast

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10 Apr 58min

From Side Hustle to Cheese Professional with Desirea Fields | Episode 31 of Heavy Lifts Podcast

From Side Hustle to Cheese Professional with Desirea Fields | Episode 31 of Heavy Lifts Podcast

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3 Apr 49min

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Pivot, Persist, and Snack with Daren Patera | Episode 29 of Heavy Lifts Podcast

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27 Mar 44min

Reger Group and the Housing Market with Sean Keene | Episode 29 of Heavy Lifts Podcast

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Another week, another Heavy Lift!In this episode, Nat sits down with Sean Keen, Principal Broker at the Reger Group.Sean shares his history in law enforcement, what brought him to work in real estate,...

6 Mar 44min

From Forklifts to 5 Chairs Barber Shop in 8 Months with Louis Ruiz | Episode 28 of Heavy Lifts Podcast

From Forklifts to 5 Chairs Barber Shop in 8 Months with Louis Ruiz | Episode 28 of Heavy Lifts Podcast

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27 Feb 19min

From Recovery to Sweet Success with Michelle Ashley | Episode 27 of Heavy Lifts Podcast

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We're back, Heavy Lifters! In the next phase, we're focusing on highlighting the incredible small businesses within the 45th Parallel Building. First up, Michelle Ashley Custom Cakes.Michelle shares h...

20 Feb 34min

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