Copywriting that Compels People to Connect

Copywriting that Compels People to Connect

Whether you’re a seasoned instructional designer or a budding wordsmith, get ready to master the power of words and revolutionize your approach to ID writing. Sit down with our PhD holders in English Composition, Katie and Nicole, to learn how to craft compelling content that connects people with ideas and each other.

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Mentioned in this Episode

The Cognition of Discovery

Talking Shrimp by Laura Belgray

Adweek Copywriting Handbook by Joseph Sugarman

15 Traits of Excellent Copywriters by Megan Keeney Anderson

Your Hosts

Nicole Papaioannou Lugara, Founder & Learning Strategist

Connect with Nicole on LinkedIn

Katie Hynes, Instructional Designer

Connect with Katie on LinkedIn

Check us out at

https://www.yourinstructionaldesigner.com

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Episoder(28)

Connection Over Content:  How Play Levels up Social Learning

Connection Over Content: How Play Levels up Social Learning

Improv isn't just for comedians; it's a dynamic tool that can foster creativity, adaptability, and collaboration in the workplace. Join us as we chat with improv genius Gary Ware who reveals how impro...

15 Jul 202433min

Beyond the Scroll: Social Media Strategies for Effective Learning Design

Beyond the Scroll: Social Media Strategies for Effective Learning Design

How can you turn social media from a distraction to a skill-building opportunity? Work out loud with us! Join the Your ID team as we tackle our "Scroll to Skill" experiment brief from Episode 12 of Se...

8 Jul 202420min

Cultivating Leadership Skills with Social Learning

Cultivating Leadership Skills with Social Learning

There's a leadership skills gap that is plaguing organizations right now, but you, labmate, can close the gap. Discover how social learning fosters collaboration, peer mentoring, and real-world proble...

1 Jul 202442min

Infuse Live Sessions with the Magic of Social Learning

Infuse Live Sessions with the Magic of Social Learning

Tech is Cool, but People are Cooler! It’s time to learn how to take live facilitation and infuse it with the magic of social learning. The Your ID team is joined by special guest, Kassy LaBorie, to ga...

24 Jun 202432min

The Sky is Falling, Nope it's Just AI

The Sky is Falling, Nope it's Just AI

The latest buzz across all industries is AI, sparking some Chicken Little-style hysteria. It's revolutionary power and potential to be disruptive seems like the sky is falling. However, no need to wor...

17 Jun 202439min

Are You Yeti? Season 3 LIVE

Are You Yeti? Season 3 LIVE

Are you Yeti? The Your ID team is back with an all new season of The Social Learning. Join us as we kick-off season 3 on LinkedIn LIVE. We unravel our biggest takeaways from Season 2, discuss what we...

11 Jun 202434min

Season 2 Wrap Up

Season 2 Wrap Up

What was your favorite episode of the season? Join us as we take a look back on Season 2 of The Social Learning Lab, highlighting our favorite topics, guests, and moments of this past season. While Se...

1 Apr 202422min

Inclusive By Design: Harnessing the Power of Socialization in DEIB Efforts

Inclusive By Design: Harnessing the Power of Socialization in DEIB Efforts

In a world where diversity is celebrated but often misunderstood, and where inclusion is strived for yet sometimes falls short, it’s time to bridge the gap between intention and action through social ...

25 Mar 202437min

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