Business on Top with Kaeli Lindholm23 Aug 2021

Episode 70: The Waitlist Sweet Spot

This episode tends to be a very spicy topic- when I say spicy, I mean slightly controversial because there are a lot of differing opinions about strategies for growing demand for business, one of them being a very familiar aspect of booking clients: The Waitlist.

I was inspired by several recent conversations around the nuances of waitlisting over the past few months; essentially, providers with no waitlist feel under-booked and like they must be leaving money on the table because they don't have pent-up demand for their services.

Yet on the other hand, practices who have long waitlists feel like they could be risking patient bookings or increasing chances for cancelations if consumers become fed up with waiting and opt to go get treated elsewhere. So today I want to talk about the aesthetic waitlist- and how along this agenda there really is a thin line between genius and insanity- a line I call the SWEET SPOT.

In today's episode I share my opinion of when a waitlist is bust, three occasions where a waitlist is an effective strategy, we explore 5 tips for HOW to powerfully implement a waitlist in your business.

PS- If you haven't accessed the priority list, I'd love to invite you to apply to join a powerful audio series and training program I'll be launching this fall: Confidence to Scale- The Limited Edition Podcast Series for In-Demand Aesthetic Injectors

We will really be taking a deep dive into this powerful inflection point and building a step by step process for getting focused on your best work and putting the systems in place to build scalability in your business- meaning teach you how to make more money without exerting more of your time or precious energy. Instead, focus that time on pleasure.

If this sounds like something interesting to you- head over to www.klcconsultants.com/scale and get yourself locked in!

Book a Strategy Call with Kaeli

Join the KLC Consulting Mailing List

Tribe of Fierce Aesthetic Leaders on Facebook

KLC Consulting Website

Kaeli on Instagram

Kaeli on LinkedIn

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(327)

Episode 14: Part 2: The Six Stages of Entrepreneurial Business Growth

In Part 2 of this series, I'm continuing the conversation around the six stages every business moves through and the leadership evolution required to successfully navigate each stage of growth. As you...

3 Aug 23min

Episode 13: Part 1: The Six Stages of Entrepreneurial Business Growth

I've learned that every stage of business growth requires a different version of you as a leader. Just like parenting, your role evolves over time. The way you lead your business in the beginning is n...

27 Jul 16min

Episode 12: Your Business Can Only Grow as Far as Your Operating System

Last week, I released a 7-part series on operational excellence, and the response was incredible. So many founders reached out saying these conversations completely shifted the way they think about gr...

20 Jul 33min

Episode 11: Growth Doesn't Break Businesses. Weak Infrastructure Does.

If you've ever felt like your business is growing, but you're carrying more stress, more responsibility, and less freedom than ever before, this episode is for you. Today, I'm sharing Day 1 of our fiv...

13 Jul 42min

Episode 10: If You Want to Be a Great Leader, Be a Great Follower

Most leadership conversations focus on what founders need from their teams. But in this episode of Business on Top, I want to flip the script and talk directly to employees, emerging leaders, and team...

6 Jul 12min

Episode 9: You Are the Guarantee

If there's one thing entrepreneurship has taught me, it's that there are no guarantees. Not in hiring. Not in growth. Not in leadership. Not in life. In this episode of Business on Top, I'm sharing on...

29 Jun 15min

Episode 8: Your Addiction to Being Needed Is Slowing You Down

One of the biggest leadership lessons I've learned is that business growth doesn't require me to become more essential, it requires me to become less essential. For years, being the person everyone re...

22 Jun 31min

Episode 7: Don't Just Learn, Activate

Most founders are not lacking information. They're lacking activation. In this episode, you'll hear Part 1 of our Provider to CEO Panel from ALT, featuring POP Leadership Academy members Jill Canes, ...

15 Jun 35min