#317: 6 Business Skills 99% of Photographers Don't Have (But Should)

Most photographers think talent is the thing that builds a profitable business. But what if the photographers winning awards are also the ones quietly burning out, overworking, and barely making money? This episode is the wake-up call so many portrait photographers need.

Sarah Petty breaks down the six business skills photographers often avoid, even though they're the exact skills that create freedom, profit, and a family-first life. From cash flow and outsourcing to planning, branding, and building genuine client relationships, this conversation pulls back the curtain on what actually moves a business forward.

• Why "busy" doesn't always mean profitable, and the numbers every photographer needs to understand
• The mindset shift that helps photographers stop drowning in busywork and start buying back their time
• How genuine human connection leads to better clients, stronger referrals, and more meaningful work

If you've been feeling stretched thin, reacting instead of leading, or wondering why your business still feels harder than it should, this episode will feel like a deep exhale. Press play, you might realize the missing piece isn't your photography at all.

RESOURCES:

Photography Business Tools to Get Started

37 CLIENTS WHO CAN HIRE YOU TODAY https://info.photographybusinessinstitute.com/37-clients-optin

INSTAGRAM – DM me "Conversation Starters" for some genuine ways to strike up a conversation about your photography business wherever you are.

https://www.instagram.com/sarah.petty

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.photographybusinessinstitute.com/freebook BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP
www.photographybusinessinstitute.com/boutiquebreakthrough FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals

YOUTUBE:

Check out my latest how to videos:

https://www.youtube.com/photographybusinessinstitute

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Episoder(328)

#328: How Photographers Are Making Six Figures With Cheap Gear

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#325: If I Started A Photography Business in 2026, I'd Do This

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#324: How Faith Doggett Rebuilt Her Photography Business After Losing Everything From burnout and undercharging to building a profitable photography business with confidence

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#323: 8 Things Boutique Photographers Do That Amateurs Don't

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#322: The 1-Page Photography Business Plan that Actually Makes Money

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#321: From spending 16 years getting 8X10 orders, listen to how Ginger got a $3,050 sale

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23 Jun 39min