You're Losing 41% of Your Revenue After Hours

Most home improvement companies don't have a lead problem.

They have a response problem.

In this episode, Fitz and Franson break down the growing speed-to-lead crisis happening across the home improvement industry and explain why companies spending $10,000–$50,000+ per month on marketing are still struggling to convert leads.

The reality?

41% of booked jobs happen after hours.

97% of homeowners go with the first company that responds.

And some companies are taking 14+ hours to call leads back.

If your sales team is complaining about lead quality, this episode might explain what's really happening.

Topics covered:

• Why speed-to-lead is crushing profitability
• The hidden cost of slow follow-up
• Why homeowners buy from your competitors first
• How multi-location operators lose revenue without realizing it
• The systems every growing company needs in place
• The 4-step framework to fix your response process this week

If you're spending money on marketing and not measuring response times, this episode is required listening.

👇 RESOURCES & NEXT STEPS 👇

If you want sales coaching or training for your team, book a call with Fitz:
https://api.leadconnectorhq.com/widget/form/zKxLXqfU7G06U9jWUhyn

Running multiple locations or a sales team of 3+? Powrful Media partners with multi-location home improvement operators to build marketing systems that actually scale. See how we'd grow your business → powrful.com

🎧 LISTEN ON:

YouTube: https://www.youtube.com/@fitzandfransonshow

Spotify: https://open.spotify.com/show/2Yra40xvXxnV9iuP86P2dR?si=40a1261e2e954856

Apple Podcasts: https://podcasts.apple.com/us/podcast/the-fitz-franson-show/id1828462403

Audible: https://a.co/d/0a9gxjs0

#HomeImprovement #MarketingStrategy #BusinessGrowth #Leadership #SalesManagement

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