Fritanga by the Hispanic Heritage Foundation24 Jan 2025

Marissa Solis: Uplifting Latino Voices and Future-Proofing the NFL

Welcome back, familia! We're excited to kick off the year with an inspiring conversation featuring Marissa Solis, Senior Vice President of Global Brand and Consumer Marketing at the NFL. From her roots in Mexico to leading one of the world’s most iconic brands, Marissa shares her bold vision to future-proof the NFL, ensuring it stays relevant to younger and more diverse audiences.

Discover how she uses her platform to uplift the Latino community, including her leadership in the NFL Latino Youth Honors—a program in partnership with the Hispanic Heritage Foundation that celebrates outstanding high school tackle and flag football athletes for their academic and athletic excellence.

Marissa also reflects on the life lessons she’s learned—from growing up in the Rio Grande Valley to navigating boardrooms as a proud Latina leader.

Tune in to hear her passion for breaking barriers, building inclusion, and inspiring the next generation. From leadership and resilience to the power of storytelling in sports and beyond—this is an episode you don’t want to miss!

RESOURCE: Learn more about the NFL Latino Youth Honors in partnership with the Hispanic Heritage Foundation here. The winners will be announced the week of Super Bowl LIX.

WATCH: Click here to watch this and other episodes on YouTube.
FOLLOW: Follow us on Insta @FritangaPodcast
CONNECT: For questions or guest recommendations, email us at Fritanga@HispanicHeritage.org

TEAM:
Host: Antonio Tijerino
Executive Producer: Antonio Caro
Senior Producer: Connor Coleman
Producer: Ambrose Davis

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