Why that person didn’t close...and how to use this one unstated fact to give you the upper hand in the sale | Ep 45
The Game with Alex Hormozi4 Mai 2018

Why that person didn’t close...and how to use this one unstated fact to give you the upper hand in the sale | Ep 45

“You're trying to get them to think about all the things they've done and how much investment they've put into it." Today, Alex (@AlexHormozi) discusses the importance of establishing a gap between the customer's current situation and their desired outcome to close a sale. He emphasizes the advantage of having the customer express interest in the solution offered and provides examples of how to establish a gap in a weight loss or gym membership sales conversation. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth. Timestamps: (1:08) - Clarify goals and past efforts to establish gap (2:56) - Probing reveals marketing limitations for gym owners (4:59) - Identify reason, leverage during conversation (7:43) - Highlight unsuccessful attempts to block solutions (8:47) - Overcome objections, remind of need for a solution Follow Alex Hormozi’s Socials: LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

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Episoder(1148)

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If You Hate Selling, Watch This | Ep 998

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3 Signs You’re Going to Be a Successful Entrepreneur | Ep 997

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8 Sep 10min

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How to Think Like the Top 1% | Ep 996

Book Your Spot at the Live Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas   Entrepreneurs often make mistakes by defaulting to intuitive solutions when a big business problem m...

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3 Stages of Building a Personal Brand | Ep 994

3 Stages of Building a Personal Brand | Ep 994

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27 Aug 12min

The Case Against AI | Ep 993

The Case Against AI | Ep 993

Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube    AI hasn't canceled every other form of leverage...

18 Aug 9min

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One High-Stakes Decision Changes Everything | Ep 992

Book Your Spot at the Live Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas     Most sales objections aren’t objections. They’re excuses for giving power away. Today, Alex break...

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The One Question to Ask About Any Relationship | Ep 991

The One Question to Ask About Any Relationship | Ep 991

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