Can You Actually Say That Online? FTC Rules Every Dietitian Should Know with Sam Vander Wielen

Can You Actually Say That Online? FTC Rules Every Dietitian Should Know with Sam Vander Wielen

If you're a dietitian, nutrition coach, or online health entrepreneur, understanding the legal side of business is more important than ever. From client contracts and scope of practice to social media claims and marketing ethics, many business owners unknowingly put themselves at risk without realizing it.

In this episode, Deanna sits down with legal educator, author, and seven-figure entrepreneur Sam Vander Wielen to discuss the biggest legal mistakes health professionals make when building online businesses. Sam shares her journey from lawyer to health coach to legal educator, helping over 150,000 business owners legally protect and grow their companies.

In This Episode, We Discuss:

  • How Sam transitioned from practicing law to building a multi-seven-figure online business
  • The difference between working as a dietitian versus working as a coach
  • Why your professional credentials do not automatically expand your coaching scope of practice
  • Common legal mistakes dietitians and nutrition entrepreneurs make when starting online businesses
  • Why separate business entities may be necessary for private practice and coaching offers
  • The importance of contracts, disclaimers, and clear client boundaries
  • What health professionals can legally say on social media
  • Why words like "cure," "heal," "diagnose," and "treat" can create legal issues
  • How to discuss weight loss, client results, and testimonials without making misleading claims
  • The role of context when sharing transformation stories and success results
  • Why trust has become more important than ever in online marketing
  • Sam's simple content strategy that supports consistent seven-figure growth
  • How email marketing became the cornerstone of her business
  • The structure behind her recent $500,000 launch
  • Why simplicity often outperforms complexity in business growth
  • The growing concerns around AI cloning, voice replication, and content ownership
  • Legal considerations creators should understand before signing brand contracts

Connect with Sam:

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