I paid Alex Hormozi $6,000 for this (Hooks Playbook Review)

I paid Alex Hormozi $6,000 for this (Hooks Playbook Review)

Hormozi sold 3 million books in 72 hours. The real money was in the 12 playbooks he upsold for six grand a pop.


This episode breaks down one of them... the hooks playbook. I pulled 7 repeatable formulas out of Hormozi's 121 best-performing hooks across ads, YouTube + email. If you're a coach, consultant or service provider whose content keeps getting scrolled past, this is the fix... because the hook decides whether anyone sticks around for the rest of it.


--------


Follow me on LinkedIn: https://www.linkedin.com/in/chrisjamesonline/

Follow me on Instagram: http://www.instagram.com/chrisjamesonline


--------


IN THIS EPISODE:

- Why nearly half of Hormozi's best hooks are just plain statements

- The cocktail party effect + how a label hook makes your person spin round

- The conditional hook that filters out the wrong viewer + locks in the right one

- The one line from the playbook that flips how you make content forever


--------


🧭 Work with me: http://www.chris-james.co/c2c

🔥 Get my free LinkedIn Training: https://www.chris-james.co/content-training

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(118)

This will blow all your competitors out of the water (easily)

This will blow all your competitors out of the water (easily)

Diana's competitors sell data, surveys + apps. She sells resolution. The difference is massive - she just wasn't communicating it clearly enough.- - - - - - - - - Diana helps organisations build confl...

26 Jun 17min

She sells to schools - here's how...

She sells to schools - here's how...

Kirsten had never run a marketing campaign before. We built her first one live in 15 minutes.- - - - - - Kirsten's a leadership coach + former deputy head working with senior leaders in schools + mult...

24 Jun 20min

She quit after I helped her build her coaching programme

She quit after I helped her build her coaching programme

Kaffy came into C2C with a part-time job, two kids, a singing career + a business she couldn't get off the ground. Seven months later she quit.- - - - - - - - - - - - Not because she was desperate to ...

19 Jun 26min

I showed a coach how to send LinkedIn DMs that convert

I showed a coach how to send LinkedIn DMs that convert

Most people send a text DM, hear nothing back, and then spend three weeks wondering what to say next without looking desperate. Kate had the same problem.- - - - - - - Kate's a mentor + coach working ...

18 Jun 21min

I fixed a mindset coach's LinkedIn positioning in 25 minutes

I fixed a mindset coach's LinkedIn positioning in 25 minutes

Jonny's a mindset coach in one of the most saturated markets on LinkedIn. The skill was never the problem. The positioning was.- - - - - - - - In this episode, we went live + worked through it in real...

15 Jun 26min

She almost quit, now she's winning global clients

She almost quit, now she's winning global clients

Rachael was working crazy hours, beating herself up + convinced she could only ever be successful working for someone else. She'd done programs before + hadn't followed through. She joined C2C as a la...

14 Jun 23min

I fixed this speaking coach's LinkedIn leads for good

I fixed this speaking coach's LinkedIn leads for good

Emma knew exactly what to do. She was good at it when she did it. She just wasn't doing it first.- - - - - - - - Emma's a speaking coach with consistent content + zero problems on the delivery side. T...

10 Jun 18min

Populært innen Business og økonomi

stopp-verden
dine-penger-pengeradet
lydartikler-fra-aftenposten
rss-penger-polser-og-politikk
e24-podden
rss-borsmorgen-okonominyhetene
rss-skravla-gar
rss-pa-konto
livet-pa-veien-med-jan-erik-larssen
pengesnakk
pengepodden-2
finansredaksjonen
utbytte
tid-er-penger-en-podcast-med-peter-warren
morgenkaffen-med-finansavisen
stormkast-med-valebrokk-stordalen
lederpodden
liberal-halvtime
okonomiamatorene
rss-markedspuls-2