The Real Cost of Quality - Recorded Live at WCQI - ATQ 25

The Real Cost of Quality - Recorded Live at WCQI - ATQ 25

Recorded live at WCQI, Doug Wood and W. Frazier Pruitt — coauthors of Principles of Quality Costs, Fifth Edition — join All Things Quality to discuss the hidden costs organizations often miss, and why the future of quality depends on fundamentals, communication, business fluency, and people.

More resources:
What is Cost of Quality? — ASQ
2025 ASQE Insights on Excellence Cost of Quality Report
Targeting Quality Costs — Quality Progress
Cost of Quality: Finance for Continuous Improvement — ASQ Training
Connect with Doug Wood on LinkedIn
Connect with W. Frazier Pruitt on LinkedIn

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Episoder(32)

AI’s Missing Ingredient: Quality’s Role in AI Adoption - ATQ 31

AI’s Missing Ingredient: Quality’s Role in AI Adoption - ATQ 31

Track: Quality in Practice | AI Adoption, ISO 42001, Quality Management, Q5.0What’s missing from AI adoption? Natalia Brattan says the answer is You!🎧 In this episode of All Things Quality, Natalia j...

14 Aug 18min

What the 2026 IoE Benchmarking Report Revealed - ATQ 30

What the 2026 IoE Benchmarking Report Revealed - ATQ 30

Track: Thought LeadershipTopics: Quality Strategy; Benchmarking; Supplier Quality; Cost of Quality; KPI Alignment; AI and Digital TransformationIn this episode of All Things Quality, we talk with Russ...

7 Aug 27min

AI in Healthcare, Part 2: Building Trust and Using It Responsibly - ATQ 29

AI in Healthcare, Part 2: Building Trust and Using It Responsibly - ATQ 29

Track: Quality in PracticeTopics: Responsible AI, Healthcare Quality, Human-Centered CareNeha Chowrasia returns to All Things Quality to take the conversation about AI in healthcare from principles to...

24 Jul 16min

Who Ensures AI Data Center Quality? - ATQ 28

Who Ensures AI Data Center Quality? - ATQ 28

Track: Thought LeadershipTopics: Data center quality, AI infrastructure, standards, future of qualityIn this episode of All Things Quality, Pablo Baez talks with Govind Ramu, Senior Technical Program ...

17 Jul 33min

When AI Enters the QMS: Auditing Guidance - ATQ 27

When AI Enters the QMS: Auditing Guidance - ATQ 27

Track: Technical CornerTopics: AI, QMS, auditing, ISO 9001, riskIf AI helped write the CAPA, summarize the audit evidence, or suggest a root cause… what should the auditor ask next?In this AI-assisted...

1 Jul 9min

Agentic AI, Automation, & the Future of Quality 4.0 in Healthcare with Darshi Bassi - ATQ 26

Agentic AI, Automation, & the Future of Quality 4.0 in Healthcare with Darshi Bassi - ATQ 26

Track: Thought LeadershipTopics: Agentic AI, healthcare quality, Quality 4.0, automationIn this episode of All Things Quality, we talk with Darshi Bassi, quality improvement advisor at Mayo Clinic, ab...

17 Jun 32min

Quality 5.0 and the Future of Human-Centric Excellence - ATQ 24

Quality 5.0 and the Future of Human-Centric Excellence - ATQ 24

Before WCQI 2026, I spoke with Seetharam “Ram” Kandarpa, Founder and Director of Shaarkview Consultancy, ASQ ConnEx Expert, and ASQ volunteer leader, about where quality is headed next. We discuss his...

15 Mai 27min

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