
Ep. 132 - Cattle Science, Ruminant Nutrition, & the Economics of Curiosity in Modern Agriculture with Dr. Emily Melchior
In this episode of That Western Life, Katie Schrock speaks with Dr. Emily Melchior, a cattle scientist, Zoetis outcomes research lead for ruminants and equine, and Cowgirl 30 Under 30 honoree. Her wor...
13 Aug 53min

Ep. 131 - Rebuilding a Western Legacy with Adam Trenk of Genuine Billy Cook Saddles
Western heritage is easy to romanticize. But behind every legacy brand is a much harder story: ownership decisions, supply chains, skilled labor, production timelines, cash flow, customer trust, and t...
31 Jul 1h 1min

Ep. 130 - Making Ag Policy Understandable with Tori Teegarden
Agriculture policy can feel like one of those topics people know they should understand, but quietly avoid. It sounds complicated. It sounds political. It sounds like something happening far away in W...
22 Jul 1h 6min

Ep. 129 - **THAT WESTERN PULSE** An Inside Scoop of our July Goals, Strategies, & Tips
The Comeback Is Not the Strategy The first episode of That Western Pulse begins with a confession. "Are you nosy about other people's business?" asks That Western Life founder and host Katie Schrock. ...
17 Jul 1h 1min

Ep. 127 - Jessie Jarvis of Of The West, Part II
In this episode, Jesse Jarvis shares her journey through the Western industry, the evolution of her platform Of the West, and insights on industry hiring, branding, and professional growth. We explore...
8 Jul 1h 24min

That Western Life is BACK | A Season 7 Preview
That Western Life is back for Season 7. After a few years away from the microphone, host Katie Schrock is bringing the podcast back with a renewed focus on the people, stories, and conversations shapi...
1 Jul 6min

Ep. 125 - Echoes of Rodeo: Great Whites, Great Cattle & Great Cowboys
Welcome to Part I of our Western History deep dives with our resident That Western Life historian Katie Surritt and co-host Katie Schrock. Make sure to tune in bi-monthly for all things western lifest...
31 Jan 20241h 56min



















