#9 Marcus Wilson: Why Recovery Therapy Is a Must in the Wellness Space

#9 Marcus Wilson: Why Recovery Therapy Is a Must in the Wellness Space

2025 CINA Lifetime Achievement Award and CEO of CryoBuilt Marcus Wilson shared his impactful entrepreneurial journey in this episode. His breakthrough wasn't technology, it was realising people don’t buy equipment, they buy outcomes. When he shifted from transactional sales to building systems that ensure his customers’ long-term success, everything changed. His company now has 500+ locations because he chose relationships over quick wins. Sometimes, the most profound business lesson is the simplest: prioritise the success of those you serve, and your own success becomes inevitable. Connect with Marcus Wilson: Website: http://bit.ly/4lWEcmP Website: https://bit.ly/40JuUlt Instagram: https://bit.ly/477V1Xb Facebook: https://bit.ly/4fc5C5n LinkedIn: bit.ly/3U1fLbw X: https://bit.ly/4lfkku4 Timestamps: 00:00 Intro 01:22 Marcus Wilson’s Back Story 05:47 CryoBuilt’s Organisational Team 07:16 Working with His Father 09:54 Service-Based Recurring Revenue Model 12:41 Benefits of Cryotherapy 17:37 Recommended Duration of Cryotherapy 19:33 Cryotherapy in the Fitness Industry 22:37 Parenting Philosophy 25:29 Connect with Marcus and CryoBuilt Watch the “Cryocon: Business of Wellness Podcast” every Thursday at 8 AM EST on YouTube: https://bit.ly/3UAa5p4 Connect with David Guttman: Website: https://bit.ly/4jclYvK Instagram: https://bit.ly/4iARMe9 TikTok: https://bit.ly/3P19NVm Facebook: https://bit.ly/49CQjQx X.com: https://bit.ly/4gH28aR LinkedIn: https://bit.ly/3Bx7Tc2 SUBSCRIBE TO: https://www.youtube.com/@OfficialDavidGuttman Download the “David Guttman Podcast” on all your favorite podcast platforms: Spotify: ​​https://spoti.fi/3VE3fzV Apple Podcasts: https://bit.ly/3VLzm0v

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Episoder(47)

#46 The NFL Star Who Nearly Died on Everest | Mark Pattison

#46 The NFL Star Who Nearly Died on Everest | Mark Pattison

Mark Pattison is 64, and he's in better shape now than he was in the NFL. That's the part of this conversation I keep coming back to. He walked me through the daily discipline behind it: three to four...

23 Jul 51min

#45 Do This 5-Minute Breath Every Morning to Reset Your Nervous System (VO2 Max 58 at 53) | Brian Coones

#45 Do This 5-Minute Breath Every Morning to Reset Your Nervous System (VO2 Max 58 at 53) | Brian Coones

I sat down with Brian Coones and talked about the story of how three days in a coma at 39, with a six-month-old daughter at home, rebuilt his entire life. We got into why he believes IQ is essentiall...

16 Jul 46min

#44 Why You're Always Tired Even When the Bloodwork Comes Back Normal | Dr. Remina Panjwani

#44 Why You're Always Tired Even When the Bloodwork Comes Back Normal | Dr. Remina Panjwani

I own three sleep trackers, and on any given night, they flat-out disagree.One says I slept great, another says it was trash, and they'll sometimes flip by morning. So I asked Dr. Remina Panjwani the ...

9 Jul 39min

#43 Why You Still Feel Empty After Success | Jake Whan

#43 Why You Still Feel Empty After Success | Jake Whan

I sat down with breathwork facilitator and TEDx speaker Jake Whan to talk about why he felt completely empty even after building a successful business and getting his health dialed in, and what he dis...

2 Jul 50min

#42 The Therapy He Found Overseas Could Redefine Longevity | Sanjiv Lal

#42 The Therapy He Found Overseas Could Redefine Longevity | Sanjiv Lal

I sat down with Sanjiv Lal, co-founder and CEO of Regen Therapy, to unpack what cellular aging actually is and why he calls aging itself "the real disease" behind nearly every chronic condition. We ge...

25 Jun 41min

#41 How to Build Muscle After 40 With Short Workouts | Rab Shanableh

#41 How to Build Muscle After 40 With Short Workouts | Rab Shanableh

You might think more time in the gym means more results. But after decades of long, grinding sessions, a lot of dedicated lifters end up with less muscle, more nagging injuries, and almost nothing to ...

18 Jun 44min

#40 How to Raise Kids Who Aren't Soft. Chores, Cash, and Their First Stock Account | Ryan Stewman

#40 How to Raise Kids Who Aren't Soft. Chores, Cash, and Their First Stock Account | Ryan Stewman

I sat down with Ryan Stewman, who runs cattle on hundreds of acres, and he laid out why your grocery bill is about to jump a lot harder than the usual few percent this fall. He walked me through the m...

11 Jun 37min

#39 This Device Changes How You Handle Stress | Jon Hacker

#39 This Device Changes How You Handle Stress | Jon Hacker

You’re not burned out from doing too much. You’re burned out because your nervous system’s recovery switch stopped working, and every small stressor you face is being processed the same way your body ...

4 Jun 30min

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