The Found Podcast with Molly Knuth22 Jul

262: Six Reasons 2026 Is Your Year to Finally Start That Business

If you've been sitting on an idea for your small town, a business, a side hustle, a project you keep circling back to, and something keeps stopping you every time you get close to pulling the trigger... this episode is for you.

This week it's just me. I'm walking you through six reasons why right now, in this economy, in your small town, is actually the best time you'll ever have to start building something of your own. Not hype. Data, stories from my own backyard here in Cascade, and almost ten years of running my own business to draw from.

We're talking security, income, community, access, opportunity, and identity. Six reasons, one big permission slip. Grab your coffee (or your feed bucket, no judgment) and let's get into it.

What You'll Hear

Why 5.2 million new business applications were filed in 2024 alone, and what that means for you
The real math behind small town word of mouth, and the Creator Club story that proves it
Why 92% of entrepreneurs say they don't regret starting, even the ones whose businesses didn't go as planned
Local small business shoutouts: Rotunno Auto Detailing, Something Sweet Bakery, and Totes McGoats
The one thing Molly wants you to do before this episode even ends

Resources & Links Mentioned

Ana of Lovely Little Light and Creator Club (referenced episode from early 2025, linked on the website)
Rotunno's Garage Auto Detailing
Something Sweet Bakery
Totes McGoats

Share the Love

If this one hit home, send it to the person in your life who's been sitting on an idea. Screenshot it, tag me, or just send it in a text that says 'this is us.' Let's get more small town dreams off the ground.

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Episoder(289)

266: Better Every Day: Dr. Dan Butler on Building a School District Rooted in People

I have a confession. I've been bragging about our school district to basically anyone who will listen lately (sorry to my friends and acquaintances, you did not ask for this)...and today's guest is ex...

20 Aug 38min

265: Wear the Name Badge: What Ed Raber Knows About Showing Up

This month on The Found Podcast, we're doing something a little different. We're bringing the boys in for a few episodes (don't worry, we'll be back to our women founders soon), and first up is somebo...

12 Aug 46min

264: The Messy Middle: What Rebuilding My Business Has Actually Looked Like

Back in May, I was on a Zoom with my friend Jill Carr, mapping out where this podcast is headed in 2026 and 2027, when something clicked. Not a big dramatic moment. Just that quiet click where somebod...

5 Aug 40min

263: The Midyear Check-In Founders Never Put on Their Calendar

We're over halfway through the year, which means I'm having two feelings at once: "how did we get here already?!?!" and "okay, let's actually get moving on the goals I set back in January." If you're ...

29 Jul 19min

261: 7 Truths About Rural America They Don't Want You to Hear

I'm angry this week. Not flip-a-table angry. The kind of angry that makes you sit up and say: this is wrong, and I want to be part of the solution. Rural America has been talked about, talked at, and ...

15 Jul 57min

260: What Table Were You Actually Built For? A Self-Leadership Framework for Small Town Business Owners

This one is personal. Episode 260 is a solo cast, and it's the episode I've been sitting with for a while. I'm sharing what's been happening in real time in my career this year, not as a pivot story o...

8 Jul 34min

259: 28% Is Not Enough: Sarah Jakle on DemocraShe, Civic Engagement, and Why High School Girls Are the Future of Government

I get pitches in my inbox every day. Most of them I can't fit into the schedule, no matter how great they are. This one stopped me cold. Sarah Jakle is the founder and executive director of DemocraShe...

1 Jul 50min