Ep 234 | Building The Skill of Allowing Many Things To Be True At Once In Your Business

You can feel completely overwhelmed by your business and be doing really well in it at the exact same time. Both of those things get to be true — and becoming someone who can hold them together, instead of letting the hard one run the show, is not a nice-to-have. It is essential to growing anything of your own.

In this episode I'm getting into why our brains are wired to grab the difficult thing and hold onto it — the negativity bias, the default settings we all come installed with. And nobody is supposed to stay on the factory settings. You're supposed to customize. You're supposed to install the upgrade. Being someone who can experience many things at once is not a personality trait you either have or you don't — it IS the upgrade, and you have to install it on purpose (there's no button for it, which I know is annoying). And I'm telling you about a retreat I almost talked myself out of going to, what happened when I went anyway, and the very big way I got reminded of something I teach all of you constantly.

There's a whole part of this about the murky, messy middle of building something — where you don't have clarity yet, where the thing you've committed to is expensive and terrifying and you said YES to it long before you knew if anyone was even coming — and why none of that means something has gone wrong. That's just what comes with building a business that's a creative expression of who you are. The overwhelm was never the problem — letting it win is. And I get into why I keep intentionally putting myself in rooms with the kind of people who are doing the same thing, and what that connection actually does for a business.

In this episode you'll hear:

• Why your brain is wired to hold onto the hard thing — and what it costs you in your business when you let that be the only thing you can see
• What it actually means to hold two opposite truths at the same time — and why this is a capacity you build, not something you're born with
• Why feeling overwhelmed is not evidence that something has gone wrong — and how to keep it from making your decisions for you
• What happens when you leave the house and get in a room with real people — and why community and connection do more for your business than another week alone at your laptop
• Why staying the same is so much more comfortable than changing — and what separates the small percentage of people who are actually willing to do something different
• What it takes to commit to something big before you have any proof it will work — and why that discomfort doesn't go away no matter how many times you've done it

If you're a coach, teacher, or service-based business owner in the middle of something big right now and the overwhelm is LOUD, this one is your reminder that it can be loud AND you can still be doing exactly the right thing at the very same time.

Passionate & Prosperous LIVE! is October 16th & 17th in New York City — two days in the room with the kind of people who want what you want. Early bird tickets are on sale now: https://www.staceybrassrussell.com/passionate-prosperous-live-2026

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