Inside the Playbook: Nick Groff on The AI Music Debate Nobody Wants to Have

Inside the Playbook: Nick Groff on The AI Music Debate Nobody Wants to Have

In this clip from The Manager’s Playbook, Nick Groff and Mauricio Ruiz get into the gray area of AI, creativity, and who gets to make music.

They discuss whether AI can become a real creative tool for people with ideas but without formal training, while also unpacking the concerns around authorship, devalued music, bad actors, and what “human-made” music even means anymore.

From Suno and AI music tools to Timbaland, record labels, the Grammys, Napster, and the future of the music business, this is a sharp conversation about where creativity may be heading next.

A must-listen for artists, producers, managers, music executives, and anyone trying to understand AI’s impact on music.

Simply put, a conversation like this doesn't come cheap.


Book a 1-on-1 meeting with the guests you’ve been watching. See who's available on The Manager's Marketplace: ⁠⁠⁠https://themanagersplaybook.com/home⁠⁠⁠


Listen to the full episode here -

Spotify: ⁠⁠⁠⁠https://open.spotify.com/episode/2WkHm0XSp9TX4hbyUCRGxC?si=yepnZQe2QAq1dSPZ0-H66w⁠⁠⁠⁠


Watch the Episodes On Youtube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@managersplaybook

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Episoder(343)

Inside the Playbook: Nick Groff on The CEO Mindset Every Artist Manager Needs

Inside the Playbook: Nick Groff on The CEO Mindset Every Artist Manager Needs

In this clip from The Manager’s Playbook, Nick Groff breaks down why great artist managers need to think like CEOs, not just operators.Nick and Mauricio Ruiz discuss the modern manager’s role in build...

8 Aug 19min

Inside the Playbook: Nick Groff on The Real Math Behind Live Music Ticketing

Inside the Playbook: Nick Groff on The Real Math Behind Live Music Ticketing

In this clip from The Manager’s Playbook, Nick Groff breaks down how BUNT. turned a viral moment into a real hard-ticket fanbase.Nick and Ruiz get into the business behind live growth: merch strategy,...

6 Aug 20min

Inside the Playbook: Nick Groff on The Artist as a Media Company

Inside the Playbook: Nick Groff on The Artist as a Media Company

In this clip from The Manager’s Playbook, Nick Groff breaks down why modern artist management now looks more like running a media company.Nick and Ruiz get into storytelling, fan acquisition, content ...

5 Aug 17min

The Manager’s Playbook 077: Nick Groff - BUNT., Artist Management, World-Building, Fan Acquisition & Music Business

The Manager’s Playbook 077: Nick Groff - BUNT., Artist Management, World-Building, Fan Acquisition & Music Business

Nick Groff returns to The Manager's Playbook, former Interscope and Geffen executive, longtime A&R, entrepreneur, and manager of BUNT.Nick breaks down the modern artist playbook: how managers can buil...

2 Aug 1h 59min

Inside the Playbook: Charlie Rocket on The Fan-First Blueprint

Inside the Playbook: Charlie Rocket on The Fan-First Blueprint

Charlie Rocket breaks down why artists and managers need to stop waiting on labels, managers, or industry validation and start building fans first.In this clip from The Manager’s Playbook, Charlie tal...

1 Aug 10min

Inside the Playbook: Charlie Rocket on Building an Artist Fanbase With Zero Budget

Inside the Playbook: Charlie Rocket on Building an Artist Fanbase With Zero Budget

Charlie Rocket breaks down a real artist growth playbook built on volume, virality, and in-real-life fanbase building.In this clip from The Manager’s Playbook, Charlie explains how he helped build Tra...

31 Jul 15min

Inside the Playbook: Charlie Rocket on The Marketing Strategy Behind Every Superstar Brand

Inside the Playbook: Charlie Rocket on The Marketing Strategy Behind Every Superstar Brand

Charlie Rocket breaks down how artists can build a real superstar brand by giving fans something to belong to.In this clip from The Manager’s Playbook, Charlie explains why fan names, colors, symbols,...

30 Jul 19min

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