Beyond the Algorithm Game
FixEd27 Nov 2025

Beyond the Algorithm Game

Host Orsolya Seregély speaks with Mariia Leonova, media manager, consultant, and CEO of The Tellers Agency, about how newsrooms can navigate the world of social media. They discuss the balance between reach and editorial integrity, the most common mistakes outlets make when “gaming” algorithms, and why analytics and audience behavior matter more than raw reach. Mariia also shares practical tips for small and medium-sized outlets – how to set realistic workflows, diversify platforms, and experiment wisely without losing credibility.

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Episoder(37)

What's Your Media Job: James Savage on co-founding and stepping back from The Local

What's Your Media Job: James Savage on co-founding and stepping back from The Local

The Fix's Anton Protsiuk talks with James Savage, co-founder of The Local, a network of English-language news sites across nine non-English-speaking European countries. They dig into James' two-decade...

24 Sep 30min

How OBCT built a transnational newsroom in Italy – and keeps it going 25 years later

How OBCT built a transnational newsroom in Italy – and keeps it going 25 years later

OBCT has spent 25 years reporting across borders, combining journalism, research and European collaboration. Host Orsolya Seregely talks with Chiara Sighele, Executive Director at Centro per la Cooper...

10 Sep 20min

How AI agents might change journalism, with Overtone AI’s Christopher Brennan

How AI agents might change journalism, with Overtone AI’s Christopher Brennan

The Fix's senior editor Anton Protsiuk speaks with Overtone AI's Christopher Brennan about how AI agents could reshape news consumption and distribution, publisher infrastructure and control, personal...

3 Sep 29min

Why Great Podcasts Struggle to Grow — and How to Fix It

Why Great Podcasts Struggle to Grow — and How to Fix It

The Fix's director Jakub Parusinski speaks with Act3 Agency founder John Taylor about podcast discoverability, platform-specific strategy, short-form clips, organic growth, and sustainable monetisatio...

20 Aug 45min

Bringing AI in the newsroom, with author Martin Schori

Bringing AI in the newsroom, with author Martin Schori

The Fix's contributor Christoph Schwaiger speaks with Martin Schori, former head of AI and innovation at Aftonbladet, about his new book AI in the Newsroom. They discuss where newsrooms are succeeding...

6 Aug 36min

Reporting the Balkans Beyond the Stereotypes: Inside Le Courrier des Balkans

Reporting the Balkans Beyond the Stereotypes: Inside Le Courrier des Balkans

How does a small, reader-supported newsroom report on the Balkans for French-speaking audiences? Host Orsi Seregely speaks with Le Courrier des Balkans editor Mathilde Warda about cross-border reporti...

30 Jul 26min

Building a Sustainable Niche Newsletter – interview with Geneva Health Files

Building a Sustainable Niche Newsletter – interview with Geneva Health Files

How can a highly specialized publication turn complex policy reporting into a sustainable media product? Priti Patnaik, founding editor of Geneva Health Files, explains how the newsletter serves exper...

23 Jul 30min

BIRN at 20: how a regional investigative network built trust across the Balkans

BIRN at 20: how a regional investigative network built trust across the Balkans

How did BIRN become one of the Balkans’ most trusted investigative networks? In this episode Orsolya Seregely speaks with BIRN’s Ivana Pavlović about the organisation’s 20-year journey, how Balkan Ins...

9 Jul 34min

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