Scale Like A Girl Ep 3 - Why Type B Content Creators Make More Money Than People Posting 10x A Day

Scale Like A Girl Ep 3 - Why Type B Content Creators Make More Money Than People Posting 10x A Day

I don't care whether my posts get engagement. My ego cares. My business does not.

There are two completely different ways to do content, and almost nobody names the second one. So most people spend years forcing themselves to be the first type, feeling like a failure when they can't keep it up, and never finding out there was another option the whole time.

I was recently at a mastermind where someone shared that they post almost ten pieces of content a day, and that posting more is their number one growth strategy. It works. It also takes a team of nine people.

If you've been quietly convinced you're just bad at content, and you're tired of trying to keep up with people who clearly love it more than you do... this episode is for you.

How do you know which type you actually are? Why can a post that gets three likes still be the thing that makes you real money? What are the two layers sitting underneath your content that hardly anyone talks about, and why do you only have to build them once? And what is the third layer, the one that costs about ten dollars a day and is cutting the time it takes someone to go from finding you to being ready to invest from six months down to about fourteen days?

👉 The pieces I walk through in this episode are what we're building together inside SCALE, my brand new program. The first round is a pilot and it's capped at twenty people. Click here to put your name on the waitlist. 🎟️

This is episode three of Scale Like A Girl, a pop-up mini-series with multiple episodes a week. Next up: what a $47 customer is actually worth to me, and why it's more than four thousand dollars. Make sure you're subscribed.

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Episoder(314)

#306 - I Asked Claude How to Free Up 10+ Hours a Week (Here's What It Said)

#306 - I Asked Claude How to Free Up 10+ Hours a Week (Here's What It Said)

I asked Claude one question, and it changed how I'm running the rest of this year. Not a caption prompt. Not a content idea. I asked it to audit my business and tell me exactly what to build to free u...

15 Sep 14min

#305 - This 10 minute move = free money in your business!

#305 - This 10 minute move = free money in your business!

There's a tick box on your checkout page that could be worth more than your next launch.Most people either don't have one, have one that's quietly underperforming, or have one and are too nervous to a...

8 Sep 16min

#304 - 3 Things I Did to Restart My Instagram... Again (While Posting Less)

#304 - 3 Things I Did to Restart My Instagram... Again (While Posting Less)

My engagement fell off a cliff, and I was bored of my own content. Not stuck. Not clueless. I've got the systems, the prompts, the whole content machine. The posts were going up four times a week, on ...

1 Sep 15min

 Scale Like A Girl Ep 8 - The 4 Things That Stop Women At Exactly This Level. One Of Them Is Yours

Scale Like A Girl Ep 8 - The 4 Things That Stop Women At Exactly This Level. One Of Them Is Yours

Almost twenty years ago, I invented Pinterest. Before Pinterest existed.Built it for my fashion blog... inspiration boards, saved images, even the sneaky background affiliate links (yes, real Pinteres...

25 Aug 13min

Scale Like A Girl Ep 7 - The AI Actually Running My Business Right Now (And What Each One Replaced)

Scale Like A Girl Ep 7 - The AI Actually Running My Business Right Now (And What Each One Replaced)

It's no secret I've been geeking out hard on AI for the last couple of years.What I haven't done is show you what it's actually doing in my business right now... the three places it's earning its keep...

23 Aug 14min

Scale Like A Girl Ep 6 — How A Health Coach Scaled From 2 Sales A Month To 20 Sales A Week To 20 Sales A Day

Scale Like A Girl Ep 6 — How A Health Coach Scaled From 2 Sales A Month To 20 Sales A Week To 20 Sales A Day

Her offer was good. Her clients got life-changing results. And she was making about two sales a month.To make one sale she was doing five or six sales calls, and every sale she made put another eight ...

20 Aug 16min

Scale Like A Girl Ep 5 - The 9 Secret Sales Strategies Running In My Business Right Now (I Haven't Touched Most Of Them In Months)

Scale Like A Girl Ep 5 - The 9 Secret Sales Strategies Running In My Business Right Now (I Haven't Touched Most Of Them In Months)

Right now there are nine different things in my business making sales. I'm not doing any of them, and I haven't touched most of them in months. Between them they make multiple sales every single day. ...

18 Aug 14min

Scale Like A Girl Ep 4 - The 7 Signs You're About To Hit Your Next Level

Scale Like A Girl Ep 4 - The 7 Signs You're About To Hit Your Next Level

After eight years I can usually tell who's about to break through, months before it happens.It isn't instinct, it's a pattern. The people who go do a very specific set of things first, in roughly the ...

16 Aug 13min

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