Chase Your Dreams4 Nov 2025

E-Commerce SEO Strategies in the Age of AI Part 1

In this episode, Glynis Tao discusses the evolving landscape of e-commerce SEO in the age of AI, focusing on how e-commerce brands can adapt their growth strategies to remain competitive. She highlights the importance of understanding the changes in consumer search behaviour, the AI challenges brands face, and effective SEO strategies that work today. Glynis emphasizes the need for original content, technical SEO foundations, and building trust with both customers and AI systems for long-term success.

About Glynis Tao

Glynis Tao is the founder of Chase Your Dreams Consulting, an apparel business consulting & online marketing agency that specializes in SEO & AI search optimization for e-commerce companies. With over 25 years of experience in the apparel industry, Glynis is an expert in creative entrepreneurship and fashion business operations. Driven by a mission to empower and help her clients build e-commerce businesses that are purposeful and profitable, Glynis uses her industry experience to develop data-driven strategies.

Website: https://glynistao.com/

Instagram: @glynistao

Takeaways

- SEO is evolving due to AI advancements.

- Consumers are now relying on AI-driven search to make purchase decisions.

- EEAT (Experience, Expertise, Authority, Trustworthiness) is vital for content.

- Strategic blogging can significantly help establish trust, authority and credibility.

- Content that is high quality and original will likely rank higher in search engines.

- E-commerce brands need to focus on unique value propositions.

-Technical SEO foundations are essential for visibility.

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(77)

My 30-Year Journey in Fashion (Part 1)

What does it really take to build a career that spans more than three decades in the fashion industry?In this special solo episode, I step out from behind the interviewer’s microphone and share my own...

14 Jul 26min

Finding Your True Colours and Building a Business Around Intentional Style

In this episode, Glynis sits down with Christina Florencio, Founder of REVIVAL Colour Analysis Studio. Christina shares how a passion for vintage and a growing awareness of the environmental impact of...

7 Jul 42min

Building Brands, Community, and Scaling Fashion Businesses with Adele Tetangco

In this episode, Glynis sits down with Adele Tetangco, entrepreneur, brand strategist, co-founder of Garmentory, and founder of Snack Size. Drawing on more than 20 years of experience in fashion, tech...

23 Jun 44min

The Most Common Questions Fashion Founders Ask Me Right Now

Topics Covered: Fashion SEO, AI Visibility, ChatGPT Marketing, Ecommerce Growth Strategy, Apparel Brand Marketing, Shopify SEO, Fashion Brand Growth, Customer Acquisition, Online Visibility, Fashion E...

16 Jun 16min

How Fashion Brands Can Use Search Data to Make Better Product Decisions

Fashion product development has traditionally relied on creativity, intuition, and trend forecasting. But in today's fast-changing market, those factors alone are no longer enough.In this solo episode...

2 Jun 18min

Building a Jewelry Brand Without the “Perfect” Entrepreneur Story with Leah Yard

Leah Yard shares her long journey to launching her jewelry brand. From growing up on an isolated lighthouse island to working entry-level jobs for years, Leah Yard has built a name for herself in the ...

19 Mai 39min

Why Good SEO is Now Good GEO

In this episode, Glynis Tao explains why most e-commerce brands are overspending on ads and social media while underinvesting in the SEO foundation that actually drives sustainable growth. Drawing on ...

12 Mai 22min

Why Your Customers Don’t Come Back (and the Hidden Revenue Leaks Killing Your Growth)

In this episode, Vance Morris, business consultant and former Disney leader, shares expert insights on how brands can improve customer retention, form emotional connections with their audience, and su...

5 Mai 38min