Unfiltered with Georgii Speakman31 Jul 2025

Interview w/ Lisa Goodhand x The Silk Road And The Next Great Trade Revolution

Lisa Goodhand is an internationally recognized entrepreneur, digital strategist, and expert in China-Australia trade and cross-border brand expansion. As the founder of China Blueprint Consultants (est. 2008), Lisa has spent over 15 years helping Australian businesses successfully enter, scale, and thrive in the complex, fast-evolving Chinese market. Fluent in Mandarin and culturally fluent in consumer behavior across platforms like Xiaohongshu (RED), WeChat, and Douyin, Lisa blends deep local insight with sharp digital acumen. Her specialty lies in designing agile, cost-effective market strategies—from research and positioning to ecommerce, social selling, and influencer marketing—that turn curiosity into conversions and brands into household names. A champion for SMEs, Lisa is passionate about making global expansion both accessible and profitable. She’s a frequent speaker and sought-after advisor on topics including AI-enhanced marketing, Chinese consumer trends, and digital-first global commerce. Under her leadership, China Blueprint has become a trusted bridge between Australian innovation and the massive Chinese marketplace—redefining what’s possible for businesses ready to go global.

https://www.linkedin.com/in/lisa-goodhand-%E6%9F%B3%E6%98%A5%E7%87%95-55380a16/

https://www.linkedin.com/company/china-blueprint-consultants/posts/?feedView=all

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Episoder(37)

Natasha Walstra x LinkedIn Strategist (NearPoint Strategies)

Get on LinkedIn to get off LinkedIn! This weeks guest is Natasha Walstra—a LinkedIn Strategist, Business Coach, and the founder of NearPoint Strategies, who has built a reputation for helping entrepre...

29 Jun 27min

Aesthetically Author x Name It. Believe It. Author It (Book)

Our guest is someone who beautifully blurs the lines between creativity, spirituality, intention, and self-expression. Author Gallow is the founder of Aesthetically Author—a philosophy and movement bu...

29 Jun 32min

Curiosity Over Comfort: The Power of Showing Up, Asking More, and Fearing Less

In this solo episode, I dive into one of the most underestimated superpowers we have: curiosity. After attending three wildly different events in a single night—a corporate affair, a lifestyle mixer, ...

4 Sep 20254min

Polina Ware x Harnessing AI's Transformative Power: A New Era of Scientific Innovation

This week on Unfiltered, we sat down with a powerhouse in AI-driven innovation: Dr. Polina Ware - my co-author on internationally bestselling book, 'The AI Revolution: Thriving Within Civilization's N...

28 Aug 202529min

Interview w/ Jaspreet Chager x AI As A Gift - Transforming Healthcare, Life & Dreams

Jaspreet Chager is a visionary healthcare leader, entrepreneur, and founder of AI Simplify Now—a platform on a mission to unlock human potential through AI literacy and empowerment. With over two deca...

14 Aug 202530min

Startup Storytime: You Can Only Control What You Can Control

Startup culture loves the grind—but what happens when the hustle turns into burnout, and the dream can feel like a one-woman show holding up a crumbling foundation? Here I share a raw, behind-the-scen...

7 Aug 20254min

Interview w/ Nicole Gibson (Financial Review’s Top 100 Women, Australia)

This week’s guest is Nicole Gibson — a visionary entrepreneur, author, host and philosopher, named one of Financial Review’s Top 100 Women (Australia). As the CEO of inTruth Technologies, Nicole is le...

24 Jul 20251h 2min