Ep. 67: GIFs, Emojis & AI: The Evolution of Digital Communication

Ep. 67: GIFs, Emojis & AI: The Evolution of Digital Communication

In this episode of the AdTech Heroes podcast, Jon Wallett welcomes Kevin Hein, Chief Growth Officer at GIPHY.

They discuss how communication has evolved from the analog world of early mobile phones to today's internet culture, shaped by emojis, GIFs, and artificial intelligence.

The conversation explores the rise of visual self-expression, why group chats have become more trusted than traditional channels, and how brands can authentically tap into this shift without losing the human element AI still can't replicate.

Interested in being a guest? Contact us: adtechheroespodcast.com/contact

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Episoder(67)

Ep. 66: Reclaiming Authenticity in Marketing with Digital Chadvertising

Ep. 66: Reclaiming Authenticity in Marketing with Digital Chadvertising

In this episode of the AdTech Heroes podcast, Jon Wallett chats with the creator behind Digital Chadvertising, the award-winning ad industry meme page.They discuss why "authenticity" has become the in...

31 Aug 32min

Ep. 65: TikTok Ads & AI Automation: Scaling Integrated Commerce

Ep. 65: TikTok Ads & AI Automation: Scaling Integrated Commerce

In this episode of the AdTech Heroes podcast, Jon Wallett welcomes David Kaufman, VP of Product Management and Head of Monetization Product Solutions & Operations at TikTok.They discuss how automation...

18 Aug 31min

Ep. 64: People, Not Platforms: Rebuilding Culture, Creativity & Agency Connection

Ep. 64: People, Not Platforms: Rebuilding Culture, Creativity & Agency Connection

In this episode of the AdTech Heroes podcast, Jon Wallett welcomes Gabrielle Levy, SVP of Precision at Digitas North America.They discuss how workplace culture and creative expression are being reshap...

30 Jul 31min

Ep. 63: The Rise of Agentic Commerce - How Conversational Shopping Is Changing Advertising

Ep. 63: The Rise of Agentic Commerce - How Conversational Shopping Is Changing Advertising

In this special episode of the AdTech Heroes podcast live from Cannes Lions 2026, Jon Wallett welcomes Charlotte Maines, Vice President, Devices Content & Advertising at Amazon.They discuss the rise o...

14 Jul 27min

Ep. 62: From Keywords to Context: AI, Search & Performance Marketing

Ep. 62: From Keywords to Context: AI, Search & Performance Marketing

In this episode of the AdTech Heroes podcast, Jon Wallett welcomes Matt Prater, EVP, Innovation at OuterBox.They discuss how generative AI is transforming search and performance marketing, from the sh...

9 Jun 38min

Ep. 61: People First in an AI-Driven World: Media Leadership & Partnerships

Ep. 61: People First in an AI-Driven World: Media Leadership & Partnerships

In this episode of the AdTech Heroes podcast, Jon Wallett welcomes Sascha Lock, Executive Director (SVP), Integrated Investment at Hearts & Science.They discuss how people-first leadership is shaping ...

14 Mai 33min

Ep. 60: The Drivers Shaping Modern Media: Automation, Creativity & Connected Data

Ep. 60: The Drivers Shaping Modern Media: Automation, Creativity & Connected Data

In this episode of the AdTech Heroes podcast, Jon Wallett welcomes Lisa Markou, Executive Vice President, Platforms at Publicis Collective.They explore how automation, creativity, and connected data a...

16 Apr 31min

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