Girish Ramachandran on the Next 70% of Global Growth and Who Will Capture It?

Up to 70% of the world’s incremental growth is coming from growth markets. And they’re no longer playing catch-up.

Girish Ramachandran, President of Growth Markets at Tata Consultancy Services, leads a $5.6 billion business across Asia Pacific, the Middle East, Latin America, and India. In this episode, he reveals how these markets are rewriting the rules of global growth.

Key insights:

Why the world’s best talent can now be found anywhere
How AI and digital infrastructure are helping markets leapfrog
Why strategies built for developed markets often fail elsewhere
How ecosystems create advantage through speed, specialization, and scale
Why trust and local culture remain essential to global success

Growth markets are no longer just places to sell. They’re becoming sources of talent, innovation, and entirely new business models.

Watch the full episode to discover where global growth is heading next and how leaders can capture the opportunity.

Timestamps:

00:00 Intro

00:21 Growth Markets Are Transforming

02:30 The New Rules for Global Talent

04:13 Digital Infrastructure and Growth

05:32 Government and Digital Growth

06:36 Three Principles for Growth

07:35 How Leaders Should Start with AI

08:38 Why AI Experiments Fail

09:38 Rethinking Growth Market Strategy

11:03 How Growth Markets Differ

11:52 The Power of Business Ecosystems

13:06 Building Successful Ecosystems

15:19 Leading Across Cultures

16:59 Why Local Culture Matters

18:48 Building Trust Across Markets

20:07 Five Principles for Success

22:07 Skills for the AI Era

23:38 What Makes the Future Optimistic

Connect with Girish Ramachandran:

LinkedIn: linkedin.com/in/girish-ramachandran

What’s Next is a podcast exploring how technology, innovation, and global systems are shaping the future.

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