Reinventing Corporate Events: Entrepreneur Laila Marshall on Transforming Concierge Service into Scalable Tech

Laila Marshall is the Founder & CEO of Beebizy, a B2B event management SaaS built for the lean teams running events that drive real business revenue. A previously exited founder in on-demand healthcare technology, Laila brings a rare combination of practitioner depth and product vision — having personally produced 500+ events before building the software she always wished existed. Based in Los Angeles, Laila is currently in active enterprise conversations with brands like Marriott, Hilton, and Eleventy Milano, while raising a seed round to fuel the next phase of growth. She also serves on the General Leadership Council of the Ayana Foundation, which focuses on capital access and development programming for female founders.

🔑Key Takeaways🔑

🚀 🤝 Turning Event Nightmares into Seamless Success: Planning events, whether for 2 or 2,000 people, can be overwhelming, so learn how even "non-event planners" can create and run impressive gatherings in minutes. Hint: Software and repeatable proven processes are key for finding reliable vendors, staying on budget, and organizing across all departments.

✨ 🤖 Building Software from the Ground Up: Why Laila built Beebizy as a concierge service, planning 500+ corporate events and using every pain point as a jumping off point to build a scalable software platform built on customers' real-world needs and challenges focused on everything from transparent budgeting, remote site planning, vendor discovery and management, and analytics reporting.

💰 📈 Fundraising and Female Founders: Why warm introductions from other founders to investors is critical to success in raising angel and venture capital, and why even if you're not ready to raise, it's important to start cultivating those relationships and networks asap.

🎉❤️Face-To-Face is Valuable: Why events are increasingly important for any company's marketing, sales and customer success, as more people crave genuine connection.

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More about Laila at Beebizy

www.beebizy.com