The House that Came in the Mail
99% Invisible11 Sep 2018

The House that Came in the Mail

The Sear & Roebuck Mail Order Catalog was nearly omnipresent in early twentieth century American life. By 1908, one fifth of Americans were subscribers. At its peak, the Sears catalog offered over 100,000 items on 1,400 pages. It weighed four pounds. The Sears catalog tells the tale of a world -- itemized. And starting in 1908, the company that offered America everything began offering what just might be its most audacious product line ever: houses.

The House that Came in the Mail

Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early.

Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.


Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Episoder(788)

It's Chinatown

It's Chinatown

For Americans, the sight of pagoda roofs and dragon gates means that you are in Chinatown. Whether in San Francisco, New York, Los Angeles, or Las Vegas, the chinoiserie look is distinctive. But for p...

14 Aug 201835min

Fire and Rain

Fire and Rain

Nestled between the mountains and the ocean, right next to Santa Barbara, sits Montecito, California. The region endures a major fire approximately once every 10 years. For this landscape, fire is pre...

8 Aug 201830min

Built to Burn

Built to Burn

After the massive Panorama Fire in southern California in 1980, a young fire researcher named Jack Cohen went in to investigate the houses that were destroyed. One of the first things that Cohen did w...

1 Aug 201831min

The Shipping Forecast

The Shipping Forecast

Four times every day, on radios all across the British Isles, a BBC announcer begins reading from a seemingly indecipherable script. "And now the Shipping Forecast issued by the Met Office on behalf o...

25 Jul 201827min

Everything is Alive

Everything is Alive

Louis is a can of generic cola. He’s been on the shelf a long while, so he’s had some time to think. Go2 is a store brand. "People call it a knockoff," says Louis. "I've been called the best of the wo...

18 Jul 201832min

Interrobang

Interrobang

In the spring of 1962, an ad man named Martin Speckter was thinking about advertising when he realized something: many ads asked questions, but not just any questions -- excited and exclamatory questi...

10 Jul 201832min

Roman Mars on ZigZag

Roman Mars on ZigZag

This is a special presentation of episode #4 of Radiotopia's newest show ZigZag. Manoush and Jen give themselves 36 hours in San Francisco to come up with a financial backup plan, just in case this wh...

5 Jul 201831min

VIDEO- Why Danger Symbols Can't Last Forever with Vox

VIDEO- Why Danger Symbols Can't Last Forever with Vox

The world is full of icons that warn us to be afraid — to stay away from this or not do that. And many of these are easy to understand because they represent something recognizable, like a fire, or a ...

4 Jul 20187min

Populært innen Business og økonomi

stopp-verden
dine-penger-pengeradet
lydartikler-fra-aftenposten
e24-podden
rss-penger-polser-og-politikk
rss-borsmorgen-okonominyhetene
pengepodden-2
pengesnakk
utbytte
rss-politisk-preik
finansredaksjonen
morgenkaffen-med-finansavisen
tid-er-penger-en-podcast-med-peter-warren
livet-pa-veien-med-jan-erik-larssen
stormkast-med-valebrokk-stordalen
rss-markedspuls-2
rss-pa-konto
rss-sunn-okonomi
lederpodden
rss-investering-gjort-enkelt