383 | News from the EDGE | Week of 1.04.2021

383 | News from the EDGE | Week of 1.04.2021

Welcome to 2021!
Here's what we covered this week:

[00:03:44] Legal Action Against TikTok for Underage Data Violations
While TikTok has managed to avoid being banned and continues to grow, a new legal challenge is coming in the UK for how it handles personal data for underage users. Will TikTok continue to squeak by?
By Andrew Hutchinson

[00:10:14] Does Google's John Mueller Ever Take a Break?
John Mueller, Webmaster Trends Analyst at Google, was online engaging the webmaster community on both New Year's Eve and New Year's Day. But his holiday engagements have become a tradition.
By Barry Schwartz

[00:15:36] Is BERT Biased? When Training Data Bakes in Bias
Like machine learning algorithms, a language model like BERT has to be trained using training data, and if the data is biased, then the way the model operates may be biased as well, with real consequences.
By George Nguyen

Episoder(844)

How To Earn Links with Relevance – Show 44

How To Earn Links with Relevance – Show 44

SEO Radio Podcast Link Earning – the Goal of Relevance We cover an article by Ken Lyons regarding strategies to get Inbound Linking with authoritative content, interviews and spotlights. And: Did you ...

6 Apr 201345min

Taking Care of Your Own SEO Backyard – Show 43

Taking Care of Your Own SEO Backyard – Show 43

The Industry's Favorite SEO Podcast 5 Tasks to Clean Up Your Own SEO Backyard: What You Don't Know WILL Hurt You! Erin recently gave a presentation at the Revenue North Business Growth Summit in India...

30 Mar 201345min

Client Showcase : Sarah Fisher Hartman Racing – Show 42

Client Showcase : Sarah Fisher Hartman Racing – Show 42

The Industry's Favorite SEO Podcast Site Strategics Client Showcase: Sarah Fisher Hartman Racing Had great success with our client Sarah Fisher Hartman Racing during the 2012 IndyCar Season! We're bac...

23 Mar 201345min

How to Setup Google Authorship – Show 41

How to Setup Google Authorship – Show 41

The Industry's Favorite SEO Podcast GOOGLE AUTHORSHIP – A Strong Ranking Factor Explained Want to know a secret that is becoming a very strong factor in Google ranking? Ever wonder why some people's f...

16 Mar 201345min

Who Are You? – Local SEO – Show 40

Who Are You? – Local SEO – Show 40

The Industry's Favorite SEO Podcast Google Want's to Know Who YOU Are – LOCAL SEO The internet wants to know who you are as a business, are you telling them? We have all the tips to help Google meet y...

9 Mar 201345min

Why Aren't They Buying : Tips to Find Out – Show 39

Why Aren't They Buying : Tips to Find Out – Show 39

The Industry's Favorite SEO Podcast Five ways to find out why your customers aren't buying from you Want to find out WHY your customers aren't buying from you? Listen in on our show this week to find...

2 Mar 201345min

Google Enhanced Adwords – Show 38

Google Enhanced Adwords – Show 38

SEO Radio Podcast Google Adwords – Google Announces Enhanced Adwords There are a lot of business owners and web marketers who are upset at the recently released Google Enhanced AdWords rules change. W...

23 Feb 201345min

Guy Kawasaki and APE – Show 37

Guy Kawasaki and APE – Show 37

The Industry's Favorite SEO Radio Podcast Talking to Guy Kawasaki on the Edge of the Web! We are so excited to have Guy on to talk about his new book: APE: Author, Publisher, Entrepreneur-How to Publi...

16 Feb 201345min

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