383 | News from the EDGE | Week of 1.04.2021

383 | News from the EDGE | Week of 1.04.2021

Welcome to 2021!
Here's what we covered this week:

[00:03:44] Legal Action Against TikTok for Underage Data Violations
While TikTok has managed to avoid being banned and continues to grow, a new legal challenge is coming in the UK for how it handles personal data for underage users. Will TikTok continue to squeak by?
By Andrew Hutchinson

[00:10:14] Does Google's John Mueller Ever Take a Break?
John Mueller, Webmaster Trends Analyst at Google, was online engaging the webmaster community on both New Year's Eve and New Year's Day. But his holiday engagements have become a tradition.
By Barry Schwartz

[00:15:36] Is BERT Biased? When Training Data Bakes in Bias
Like machine learning algorithms, a language model like BERT has to be trained using training data, and if the data is biased, then the way the model operates may be biased as well, with real consequences.
By George Nguyen

Episoder(843)

Interview Jason Bourg of WDD Software – Show 91

Interview Jason Bourg of WDD Software – Show 91

The Industry's Favorite SEO Podcast #EDGETALK : Enemy of Success – the Fixed Bid Project What is the challenge to every professional service or consultant firm? It's the estimate – clients want you to commit to it, and so do you. That's how you got the job right? What happens when […] The post Interview Jason Bourg of WDD Software – Show 91 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

17 Mai 201445min

Scientific Guide to Writing the Best Tweet – Show 90

Scientific Guide to Writing the Best Tweet – Show 90

SEO Radio Podcast #EDGETALK : SCIENTIFIC GUIDE TO THE BEST TWEETS Ever wanted to know the secret tricks to doing something the right way? If you're focused on online marketing, you're going to always be looking for the best guide, the quick answers and when it comes to Twitter…. How […] The post Scientific Guide to Writing the Best Tweet – Show 90 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

10 Mai 201445min

How To Deal With Negative Reviews – Show 89

How To Deal With Negative Reviews – Show 89

The Industry's Favorite SEO Podcast #EDGETALK : SPINNING NEGATIVE REVIEWS INTO GOLD "There are people on this earth who just don't want to be happy." As business owners, we have to be ready to deal with these people when they unleash their wrath on our business online. However, it's critical to […] The post How To Deal With Negative Reviews – Show 89 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

3 Mai 201445min

What You Thought You Know Sbout CRO is Wrong – Show 88

What You Thought You Know Sbout CRO is Wrong – Show 88

SEO Radio Podcast #EDGETALK : WHAT YOU THOUGHT YOU KNEW ABOUT CRO IS WRONG Conversion is a key element in your paid search strategy; after all, if you're not actually turning lookers into buyers at a high rate, what are you advertising for? Conversion rate optimization enables you to maximize every […] The post What You Thought You Know Sbout CRO is Wrong – Show 88 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

26 Apr 201445min

How To Convert The Lost Visitor – Show 87

How To Convert The Lost Visitor – Show 87

The Industry's Favorite SEO Podcast #EDGETALK : CONVERTING LOST VISITORS They came and left. Without even leaving you a like. It's the visitor to your website, the ones we don't connect with in any way. You've given it all you've got to bring prospects to your website. But, then, the next […] The post How To Convert The Lost Visitor – Show 87 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

19 Apr 201445min

Social Media Spring Cleaning Checklist – Show 86

Social Media Spring Cleaning Checklist – Show 86

The Industry's Favorite SEO Podcast #EDGETALK : SOCIAL MEDIA SPRING CLEANING It's that time of year again. The snow and ice are thawing in most places, and the greenery is returning. It's a time of new beginnings. A fresh start. And this applies to your social media campaign. We're going […] The post Social Media Spring Cleaning Checklist – Show 86 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

5 Apr 201445min

Negative SEO Mercenaries – Show 85

Negative SEO Mercenaries – Show 85

SEO Radio Podcast #EDGETALK : Negative SEO Mercenaries Here's an email that you don't really want to receive: Simply put, an anonymous/generic email contacting you, threatening to build thousands of links to my website if we didn't pay him $250. The questions you may be asking are: Why is that a […] The post Negative SEO Mercenaries – Show 85 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

29 Mar 201445min

Going Beyond SEO – Show 84

Going Beyond SEO – Show 84

The Industry's Favorite SEO Podcast #EDGETALK : Beyond SEO If you have listened to the show for a long while, and have used what we covered – you have the best standard practices in SEO, you're likely to see steady improvements – up to a point. After anything from a few […] The post Going Beyond SEO – Show 84 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

22 Mar 201445min

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