437 | News from the EDGE | Week of 7.26.2021

437 | News from the EDGE | Week of 7.26.2021

Erin Sparks is back at the mic with Mordy Oberstein to tackle some recent developments in SEO from Google. Today's news update covers the gamut—another unexpected algorithm update, a recommendation for redirects from Illyes and a new feature that tells end users why a page is ranking in their search results.

[00:06:54] Google hits us with another spam update

[00:12:16] Gary Illyes recommends keeping redirects in place for one year

[00:16:20] Google is showing why pages rank to the end user

Episoder(844)

Pigeon Droppings and Site Strategics' 10-Year Anniversary – Show 100

Pigeon Droppings and Site Strategics' 10-Year Anniversary – Show 100

The Industry's Favorite SEO Podcast #EDGETALK : Google Pigeon Update In the past few days, Google has silently rolled out changes to their search algorithm that have a direct impact on local search. M...

20 Aug 201445min

10-Minute Adwords Optimization Checklist – Show 99

10-Minute Adwords Optimization Checklist – Show 99

The Industry's Favorite SEO Podcast #EDGETALK : PPC Checkup AdWords is quite a complex tool, one that not everyone can understand. That leaves many people in the dark about arguably one of the most im...

5 Aug 201445min

Social Media Advertising & Citation Resources – Show 98

Social Media Advertising & Citation Resources – Show 98

The Industry's Favorite SEO Podcast #EDGETALK : SOCIAL ADVERTISING With the increasing amount of time spent on Social Media – many brands are opting to take advantage of the paid advertising options a...

29 Jul 201445min

How To Do Keyword Research – Show 97

How To Do Keyword Research – Show 97

The Industry's Favorite SEO Podcast #EDGETALK : HOW TO DO KEYWORD RESEARCH While Google's kept us on our toes with all those algorithm changes they keep rollin' out, one thing has stayed pretty consis...

18 Jul 201445min

10 Web Form Tweaks For Better Leads – Show 96

10 Web Form Tweaks For Better Leads – Show 96

The Industry's Favorite SEO Podcast #EDGETALK : 10 WEB FORM TWEAKS FOR BETTER LEADS Getting the Leads >> That's why you have a website, and that's what you have invested in over the years. Getting a b...

5 Jul 201445min

Lessons from Bad Copy – Show 95

Lessons from Bad Copy – Show 95

The Industry's Favorite SEO Podcast #EDGETALK : LESSONS FROM BAD COPYWRITING We've all read copy that makes us cringe. Sometimes it's hard to put a finger on exactly what it is that makes the copy so ...

30 Jun 201445min

Google's Panda 4.0 Update and What It Means For Ecommerce – Show 94

Google's Panda 4.0 Update and What It Means For Ecommerce – Show 94

The Industry's Favorite SEO Podcast #EDGETALK : Panda 4.0 and Ecommerce Panda 4.0 has arrived. The update follows on the same theme of punishing websites with very little content, duplication or auto ...

14 Jun 201445min

All About WordPress – Show 93

All About WordPress – Show 93

SEO Radio Podcast #EDGETALK : ALL ABOUT WORDPRESS Since 2003, WordPress has become the go-to content management system for web developers. In fact, WordPress has been downloaded well over 60 million t...

9 Jun 201445min

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