569 | News from the EDGE | Week of 2.13.2023

569 | News from the EDGE | Week of 2.13.2023

Should AI be used for YMYL content? Does CLS have more weight in Google Core Web Vitals? Will Bing's chatbot steal your clicks? These questions and more are explored by Erin Sparks and guest co-host Mike King on the EDGE!

This week's Barry Blast examines a traveling SEO grifter, ads arriving to Bing's new ChatGPT SERP interface, and the concerns publishers have with search engine chat interfaces.

A big thanks to our new title sponsor of the show, SE Ranking. Check out their exclusive giveaway to the EDGE audience!

News from the EDGE:

  • [00:01:30] Today's Guest Host: Mike King
  • [00:05:46] Should AI be Used for YMYL Content?
  • [00:12:48] Our Title Sponsor: SE Ranking

Take the SE Ranking Checklist Challenge!
Receive a one-month Pro 1000 subscription for completing this challenge when you go to https://edgeofthewebradio.com/seranking and send a screenshot of these completed steps:

  1. Create a project, add at least 5 keywords;
  2. Find 5 competitors via the Competitive Research tool and add them to "My Competitors" section;
  3. Run a website audit and show what issue you are going to fix;
  4. Do a backlink check and upload your backlinks to the Backlink Monitoring tool;
  5. Optimize one page using the Content Marketing tool.

Good luck! Deadline for the contest is February 28th.

  • [00:14:54] Does Cls Have More Weight In Google Core Web Vitals? It Depends…
  • [00:20:03] Will Bing's Chatbot Steal Your Clicks?
  • [00:26:37] EDGE of the Web Sponsor: Inlinks

Barry Blast from Search Engine Roundtable:

  • [00:27:42] Barry Blast 1: Reddit: SEO Guy Travels Across Europe To Upload Photos Locally To Facebook – link
  • [00:30:31] Barry Blast 2: Ads In The New Bing Chat Interface – link
  • [00:33:57] Barry Blast 3: Big Publishers Concerned With AI Powered Search From Google & Bing – link

Thanks to our sponsors!

SE Ranking https://edgeofthewebradio.com/seranking

Inlinks https://edgeofthewebradio.com/inlinks

Follow Us:

Twitter: @ErinSparks

Twitter: @iPullRank

Twitter: @TheMann00

Twitter: @EDGEWebRadio

Would love it if you'd give us a rating on ratethispodcast.com/edge!

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Episoder(844)

723 | Concepts, Philosophies, and the Future of AI w/ Britney Muller

723 | Concepts, Philosophies, and the Future of AI w/ Britney Muller

Britney Muller rejoins the EDGE to weigh in on the progress of AI and LLMs for use in marketing, the over-hyped announcements to Google's transformative papers, and the ethical dilemmas in AI developm...

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722 | News from the EDGE | Week of 10.21.2024

722 | News from the EDGE | Week of 10.21.2024

We're back from Tech SEO Connect! And we brought Mark Williams-Cook to pinch-hit for Mordy while he was on holiday….and last minute, so there's that. We dialed into some things that we missed while we...

25 Okt 202447min

721 | Leveraging AI for Social Advertising w/ Akvile Defazio

721 | Leveraging AI for Social Advertising w/ Akvile Defazio

In this episode of EDGE of the Web, Erin welcomes the talented Akvile DeFazio to discuss the exciting world of AI in marketing. Akvile shares advice for small businesses looking to harness the power o...

23 Okt 202438min

720 | Meta AI Advertising w/ Akvile Defazio

720 | Meta AI Advertising w/ Akvile Defazio

Erin Sparks interviews Akvile DeFazio, founder and president of Akvertize Inc., an award-winning agency specializing in paid social media advertising. Akvile shares her rich experience managing social...

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719 | News from the EDGE | Week of 9.30.2024

719 | News from the EDGE | Week of 9.30.2024

Yes, sometimes it happens. We don't get through all of the news prepped. Mordy, Erin and Jacob take on the WordPress vs WP Engine scenario with a bit of fervor that really tanked the rest of the news,...

4 Okt 202433min

718 | LLMs and "Summarization Engines" w/ Kristine Schachinger

718 | LLMs and "Summarization Engines" w/ Kristine Schachinger

What is the future of Large Language Models and Search? Kristine Schachinger, SEO consultant at Sites Without Walls, joins us for another episode to discuss the intricacies of Navboost and its ramific...

3 Okt 202442min

717 | News from the EDGE | Week of 9.23.2024

717 | News from the EDGE | Week of 9.23.2024

Is Generative AI causing seismic shifts in the search engine landscape? Surveys by The Information and Barry Schwartz reveal users are "turning away" from traditional search engines like Google, but h...

27 Sep 202440min

716 | Insights from SE Ranking's AI Overview Study w/ Anastasia Kotsiubynska

716 | Insights from SE Ranking's AI Overview Study w/ Anastasia Kotsiubynska

Anastasia Kotsiubynska, Head of SEO at SE Ranking, joins the EDGE to discuss the latest SE Ranking AI Overview studies. This episode focuses on the impact of AI overviews in Google's search results an...

25 Sep 20241h 2min

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