584 | News from the EDGE | Week of 4.10.2023

584 | News from the EDGE | Week of 4.10.2023

If Facebook enters the AI chat space will he call it ZuckBot? What are Google's Quality Raters doing with Bard and is it coming to the most popular search engine anytime soon?

Jacob Mann and Erin Sparks explore these questions and dive into whether or not Google's latest core update impacted local search, it's use of pattern recognition when crawling, and more.

Check out the digital marketing news for this week. . . on the EDGE!

News from the EDGE:

  • [00:03:28] Meta to Release it's Own Generative AI this Year. Will it be Named Mark Zuckerberg?
  • [00:07:23] EDGE of the Web Title Sponsor: Site Strategics
  • [00:08:47] Google's Quality Raters are Keeping Busy with Having to Rate Lousey Chatbot Responses
  • [00:18:45] Bard is Not… Wait, No… Bard *IS* Search?
  • [00:24:26] EDGE of the Web Sponsor: InLinks

Barry Blast from Search Engine Roundtable:

  • [00:26:00] Google March 2023 Broad Core Update Impact Local Rankings?
  • [00:27:57] Google: We Learn How To Crawl Your Site's URL Patterns
  • [00:30:12] Google: People Searching For Your Brand With Keywords Don't Help You Rank

The AI Dilemma Video

https://www.youtube.com/watch?v=xoVJKj8lcNQ

Thanks to our sponsors!

Site Strategics https://edgeofthewebradio.com/site

Inlinks https://edgeofthewebradio.com/inlinks

Page One Power https://edgeofthewebradio.com/pageonepower

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Episoder(843)

Preventing UX Fails With Smart Design – Show 163

Preventing UX Fails With Smart Design – Show 163

SEO Radio Podcast #EDGETALK : Preventing UX Fails With Smart Design User experience is becoming a more important feature of Google's search algorithm but also how you can capture leads on your website. We discuss how you can prevent UX failures in your next design project. The post Preventing UX Fails With Smart Design – Show 163 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

2 Feb 201645min

Designing Websites With a Purpose – Show 162

Designing Websites With a Purpose – Show 162

The Industry's Favorite SEO Podcast #EDGETALK : How To Create Highly-Effective Calls To Action When designing a website we run the risk of becoming overly familiar with our work, designing for ourselves, and losing perspective of what our users see and experience. Preventing these bad habits isn't difficult – using […] The post Designing Websites With a Purpose – Show 162 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

26 Jan 201645min

Why The Best Website Design is Invisible – Show 161

Why The Best Website Design is Invisible – Show 161

The Industry's Favorite SEO Podcast #EDGETALK : Show 161 – 12 Sign of a Website Catastrophe The Edge is back for a new year! We're so happy to be back! We are continuing this month on the focus of website design and best practices in design strategy. Last week we […] The post Why The Best Website Design is Invisible – Show 161 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

19 Jan 201645min

How To Improve User Experience – Show 160

How To Improve User Experience – Show 160

The Industry's Favorite SEO Podcast #EDGETALK : Improving User Experience On Your Website The Edge is back for a new year! We're so happy to be back! We took a break to gear into the new year, to focus on what topics we will cover in 2016, to help you, […] The post How To Improve User Experience – Show 160 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

12 Jan 201645min

Digital Marketing Trends for 2016 – Show 159

Digital Marketing Trends for 2016 – Show 159

The Industry's Favorite SEO Podcast #EDGETALK : Digital Marketing Trends for 2016 Welcome back to Edge for the final show of 2015! We certainly have had a busy year, and we wanted to take time in this how to peer over the hedge into 2016, and talk about what thought […] The post Digital Marketing Trends for 2016 – Show 159 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

5 Jan 201645min

Interview with Pack The Pantries – Show 158

Interview with Pack The Pantries – Show 158

SEO Radio Podcast #EDGETALK : Pack The Pantries We, at Site Strategics, have had a great opportunity to work with the Indianapolis mayor's Front Porch Alliance and business partners here in the Indianapolis area to promote Mayor Greg Ballard's Pack the Pantries initiative this year. This is the 8th year […] The post Interview with Pack The Pantries – Show 158 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

22 Des 201545min

IAPSS – Discussing Education with Indiana Superintendents – Show 157

IAPSS – Discussing Education with Indiana Superintendents – Show 157

The Industry's Favorite SEO Podcast #EDGETALK : Reputation Management There's an event happening this month that is a great forum for discussions about the public education topics in the state of Indiana and who is contributing to the successes the state has had. They are also, more importantly, talking about […] The post IAPSS – Discussing Education with Indiana Superintendents – Show 157 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

8 Des 201545min

Google Reveals Search Quality Guidelines – Show 156

Google Reveals Search Quality Guidelines – Show 156

The Industry's Favorite SEO Podcast #EDGETALK : Reputation Management Last week, Google dropped a bomb on us. They released the full version of their Search Quality Guidelines. This 160-page PDF contains all the guidelines Google's evaluators use to "assess the quality of Google's search results." Why did Google release their […] The post Google Reveals Search Quality Guidelines – Show 156 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

1 Des 201545min

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