584 | News from the EDGE | Week of 4.10.2023

584 | News from the EDGE | Week of 4.10.2023

If Facebook enters the AI chat space will he call it ZuckBot? What are Google's Quality Raters doing with Bard and is it coming to the most popular search engine anytime soon?

Jacob Mann and Erin Sparks explore these questions and dive into whether or not Google's latest core update impacted local search, it's use of pattern recognition when crawling, and more.

Check out the digital marketing news for this week. . . on the EDGE!

News from the EDGE:

  • [00:03:28] Meta to Release it's Own Generative AI this Year. Will it be Named Mark Zuckerberg?
  • [00:07:23] EDGE of the Web Title Sponsor: Site Strategics
  • [00:08:47] Google's Quality Raters are Keeping Busy with Having to Rate Lousey Chatbot Responses
  • [00:18:45] Bard is Not… Wait, No… Bard *IS* Search?
  • [00:24:26] EDGE of the Web Sponsor: InLinks

Barry Blast from Search Engine Roundtable:

  • [00:26:00] Google March 2023 Broad Core Update Impact Local Rankings?
  • [00:27:57] Google: We Learn How To Crawl Your Site's URL Patterns
  • [00:30:12] Google: People Searching For Your Brand With Keywords Don't Help You Rank

The AI Dilemma Video

https://www.youtube.com/watch?v=xoVJKj8lcNQ

Thanks to our sponsors!

Site Strategics https://edgeofthewebradio.com/site

Inlinks https://edgeofthewebradio.com/inlinks

Page One Power https://edgeofthewebradio.com/pageonepower

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Episoder(843)

How To Improve eCommerce SEO Rankings – Show 67

How To Improve eCommerce SEO Rankings – Show 67

The Industry's Favorite SEO Podcast Have you wondered why your nice shopping cart site's pages aren't ranking. It probably took some time to build the entire site – and you're scratching your head about why the search engines aren't ranking you pages at all. We know why : It's about […] The post How To Improve eCommerce SEO Rankings – Show 67 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

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Google Hummingbird Update – Show 66

Google Hummingbird Update – Show 66

The Industry's Favorite SEO Podcast Well Google's done it again: A new algorithm change – what does that mean? Google changes how it presents content in its search results regularly, to improve the quality of its results and to penalize sites that are trying to game the system. We had […] The post Google Hummingbird Update – Show 66 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

12 Okt 201345min

Google Keyword Data Apocalypse – Show 65

Google Keyword Data Apocalypse – Show 65

The Industry's Favorite SEO Podcast Google has stopped providing ANY Keyword Data There's a bit of information that you need to know now if you are doing online marketing for your website. Google Keyword Data, what searchers are typing in to find you, is now gone – finished, kaput – […] The post Google Keyword Data Apocalypse – Show 65 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

28 Sep 201345min

Interview: Tom Webster from Edison Research – Show 64

Interview: Tom Webster from Edison Research – Show 64

The Industry's Favorite SEO Podcast Interview with Tom Webster from Edison Research We've got a great interview today with a thought leader in Social Media & Research : Tom Webster of Edison Research Author of BrandSavant : a repository of data being generated by social, digital and traditional media – […] The post Interview: Tom Webster from Edison Research – Show 64 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

21 Sep 201345min

Redefining the Website – Show 63

Redefining the Website – Show 63

The Industry's Favorite SEO Podcast The Definition of a Website Must be Updated Out With The Old Unfortunately, the current outdated definition of a website has perpetuated the view of a website as an exercise in technology, rather than a function of business. Let's talk about what the definition of […] The post Redefining the Website – Show 63 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

14 Sep 201345min

Three Reasons Why Websites Fail – Show 62

Three Reasons Why Websites Fail – Show 62

The Industry's Favorite SEO Podcast A recent study showed that 72% of all websites are failing to attract new visitors and convert leads. Consider this: There are about 700 million websites. But to most of us, only a tiny fraction of those sites exist because we jump from bookmark to […] The post Three Reasons Why Websites Fail – Show 62 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

7 Sep 201345min

Mark Schaefer – Physics of Social Content – Show 61

Mark Schaefer – Physics of Social Content – Show 61

The Industry's Favorite SEO Podcast #EdgeTalk : Mark Schaefer – Physics of Social Content We're going to be talking about something today that is a concept that all marketers need to embrace if they want their content to thrive in the digital space. That's the Physics of Social Content. Ready […] The post Mark Schaefer – Physics of Social Content – Show 61 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

31 Aug 201345min

5 Ways to Stop Content Theft – Show 60

5 Ways to Stop Content Theft – Show 60

The Industry's Favorite SEO Podcast #EdgeTalk : STOPPING CONTENT THEFT It's Show 60! Yes 60! Hoot Hoot! If you have a blog, write articles for content websites, or manage an online magazine, chances are you've had, or will have, your content stolen at least once. The stolen content then is […] The post 5 Ways to Stop Content Theft – Show 60 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

24 Aug 201345min

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