Google Analytics: How to Know If Your Marketing is Working

Google Analytics: How to Know If Your Marketing is Working

Do you use Google Analytics? Want to know how data can help improve your marketing?

In this episode I interview Christopher Penn, the VP of marketing technology at SHIFT Communications (a PR firm). He co-founded PodCamp with Chris Brogan and is co-host of the Marketing Over Coffee podcast.

Show notes: https://www.socialmediaexaminer.com/133

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Episoder(706)

Email Marketing Strategy: Cultivating Prospects With Content

Email Marketing Strategy: Cultivating Prospects With Content

Looking for a guaranteed way to reach prospects and customers with your messages? Wondering how email could help you attract and retain more customers? To discover an email content marketing strategy that nurtures and converts, I interview Alex Cattoni.Guest: Alex Cattoni | Show Notes: socialmediaexaminer.com/559Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

20 Apr 202343min

Creator Content That Converts With Facebook Ads

Creator Content That Converts With Facebook Ads

Want to include creator-led content in your marketing? Wondering how to research and script Facebook ads that feature creators? To discover how to create Facebook ads that convert with user-generated content, I interview Dara Denney.Guest: Dara Denney | Show Notes: socialmediaexaminer.com/558Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

13 Apr 202344min

How to Build a YouTube Community That Loves to Support Your Business

How to Build a YouTube Community That Loves to Support Your Business

Wondering how to build a scalable business with YouTube? Looking for a proven model that turns followers into customers? To discover how to create a YouTube community that people will invest in, I interview Danie Jay.Guest: Danie Jay | Show Notes: socialmediaexaminer.com/557Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

6 Apr 202341min

Building a Marketing Plan That Works

Building a Marketing Plan That Works

Want to grow your business? Wondering how to set up a marketing system that delivers consistent results? To discover how to build a five-stage marketing plan that works, I interview Adam Erhart.Guest: Adam Erhart | Show Notes: socialmediaexaminer.com/556Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

30 Mar 202346min

Acquisition Strategy: How to Grow Your Sales the Easy Way

Acquisition Strategy: How to Grow Your Sales the Easy Way

Want to generate more leads and close more sales? Looking for an automated process that does the heavy lifting for you? To discover a marketing strategy for acquiring new customers, I interview Ravi Abuvala.Guest: Ravi Abuvala | Show Notes: socialmediaexaminer.com/555Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

23 Mar 202345min

The Language of Persuasion: Magic Words to Get Your Way

The Language of Persuasion: Magic Words to Get Your Way

Want to be more persuasive? Wondering which words will influence people to take action? To discover how to use language to guide people to a desired outcome, interview Jonah Berger.Guest: Jonah Berger | Show Notes: socialmediaexaminer.com/554Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

16 Mar 202344min

How to Use LinkedIn Messages for More Qualified Leads and Sales

How to Use LinkedIn Messages for More Qualified Leads and Sales

Need more leads but don't have the budget to run ads? Looking for an organic LinkedIn prospecting process that works? To discover how to use LinkedIn Messages to develop relationships and sell, I interview John Nemo.Guest: John Nemo | Show Notes: socialmediaexaminer.com/553Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

9 Mar 202340min

Landing Pages That Convert: A Framework for Success

Landing Pages That Convert: A Framework for Success

Want to boost conversions on your website? Looking for a process to make a landing page that converts? To discover how to create sales pages that convert, I interview Wes McDowell.Guest: Wes McDowell | Show Notes: socialmediaexaminer.com/522Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

2 Mar 202342min

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