Thought Leadership: How to Remain Top of Mind in Your Industry

Thought Leadership: How to Remain Top of Mind in Your Industry

Do you consider yourself a thought leader? Want to know what it takes to become a guest on a major podcast or a speaker at large events?

In this episode I interview Phil Mershon, director of events at Social Media Examiner. This show is the official third anniversary of the Social Media Marketing podcast. Phil and I will explore how we pick the thought leaders in our industry for our conferences and podcast.

Show notes: https://www.socialmediaexaminer.com/157

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Episoder(705)

Launching With Social: A Study of What Works and What Does Not

Launching With Social: A Study of What Works and What Does Not

Are you planning to launch a new blog, product or service? Do you want to know how to organize and execute a successful launch with social media? In this episode, you'll learn how to plan your launch and what assets to include. You'll also find out what worked for us and what didn't.  Show notes: https://www.socialmediaexaminer.com/104See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

1 Aug 201444min

Facebook Organic Growth: How to Defy the Odds and Grow a Huge Facebook Community

Facebook Organic Growth: How to Defy the Odds and Grow a Huge Facebook Community

Do you want to grow a massive Facebook following? Are you wondering how an organic Facebook strategy can be successful? In this episode, I interview Holly Homer of KidsActivitiesBlog.com to find out how her Facebook page fan base grew from 7,000 fans to more than 530,000 fans in only 8 months without using Facebook advertising or crazy gimmicks.  Show notes: https://www.socialmediaexaminer.com/103See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

25 Jul 201445min

Facebook Ads: Creative Application to Help Your Marketing

Facebook Ads: Creative Application to Help Your Marketing

Have you been pondering using Facebook ads to promote your business? Did you know you can target your website visitors with Facebook ads? In this episode, I interview Rick Mulready, the host of the Inside Social Media Podcast—a show where he interviews successful social media marketers. Rick also teaches courses on Facebook ads.  Show notes: https://www.socialmediaexaminer.com/102See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

18 Jul 201443min

Customer Service: The Key to Delivering Experiences Worth Talking About

Customer Service: The Key to Delivering Experiences Worth Talking About

Do you believe that you provide good customer service? Are you wondering why customer service is so important to your business? In this episode, I interview John DiJulius, the author of What's The Secret: To Providing a World-Class Customer Experience. He's worked with companies such as the Ritz-Carlton, Lexus, Starbucks, Nordstrom, Panera Bread and many others.  Show notes: https://www.socialmediaexaminer.com/101See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

11 Jul 201444min

Social CRM: How Marketing Can Benefit From Social Media and CRM

Social CRM: How Marketing Can Benefit From Social Media and CRM

Do you want to know more about your customers and prospects so you can serve them better? Are you wondering what social CRM is and how your business can benefit from it? In this episode, I interview Kyle Lacy, director of global content marketing and research at Salesforce ExactTarget Marketing Cloud. He's authored numerous books, including Twitter Marketing for Dummies and Social CRM for Dummies.  Show notes: https://www.socialmediaexaminer.com/100See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

4 Jul 201437min

Marketing You: How to Play to Your Unique Strengths

Marketing You: How to Play to Your Unique Strengths

Do you struggle when it comes to marketing yourself? Are you wondering what your unique strengths are? In this episode, I interview Sally Hogshead, author of Fascinate and How the World Sees You. She was an award-winning copywriter at the age of 23 and worked with brands such as Nike, Target and BMW. Show notes: https://www.socialmediaexaminer.com/99See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

27 Jun 201436min

Blogger Outreach: How to Build Relationships With Bloggers

Blogger Outreach: How to Build Relationships With Bloggers

Do you want to attract more attention to your business? Are you wondering how you can build relationships with the influencers in your market? In this episode, I interview Scott Monty, the former head of social media for Ford Motor Company. He blogs at ScottMonty.com and his podcast is I Hear of Sherlock Everywhere.  Show Notes: https://www.socialmediaexaminer.com/98See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

20 Jun 201439min

Twitter Cards for Blogs: How to Set Them Up

Twitter Cards for Blogs: How to Set Them Up

Have you heard of Twitter cards? Are you wondering how you can use them for your business? In this episode you'll discover the different types of Twitter cards available, how to set them up and what to tweak in order to have more customization. What is a Twitter card? A Twitter card is a way for you to add more text and images to your tweets.  Show Notes: https://www.socialmediaexaminer.com/97See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

13 Jun 201447min

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