Influencer Marketing Strategy: How to Grow Your Influence
Could influencers bring you more business? Wondering how to incorporate influencers into your marketing strategy? To discover how your business can benefit from influencers and find tools to help you partner with the right influencers, I interview Jason Falls. Guest: Jason Falls | Show Notes: socialmediaexaminer.com/450 | Sign up for the Social Media Marketing Society at smmarketingsociety.com | Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
18 Mar 202146min
YouTube Shorts: The Opportunity for Creators and Businesses
Have you heard of YouTube Shorts? Wondering how to use shorts on YouTube for business? To explore what YouTube shorts are and how marketers can take advantage of this new content type on YouTube, I interview Derral Eves. Sponsor: Visit ahrefs.com/webmaster-tools | Guest: Derral Eves | Show Notes: socialmediaexaminer.com/449 | Get your ticket for the Social Media Marketing Workshops at marketingworkshops.live | Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11 Mar 202150min
The Future of Social Marketing: Trends to Track
Wondering what's next for social marketing? Wondering what disruptive changes in content and distribution might mean for business? To explore the latest social marketing trends and how marketers should prepare for a changing world, I interview Mark Schaefer. Sponsor: Visit ahrefs.com/webmaster-tools | Guest: Mark Schaefer | Show Notes: socialmediaexaminer.com/448 | Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4 Mar 202144min
Content Marketing With Instagram: How to Build Demand
Wondering how to use Instagram organic content to create demand for your products or services? Looking for wisdom on building your content strategy? To explore how to use Instagram content to generate greater interest in your product or services, I interview Vanessa Lau. Sponsor: Visit ahrefs.com/webmaster-tools | Guest: Vanessa Lau | Show Notes: socialmediaexaminer.com/447 | Get your ticket for the Social Media Marketing Workshops at marketingworkshops.live | Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
25 Feb 202148min
Instagram Reels Strategy: What Marketers Need to Know
Want to do more with Instagram Reels? Wondering how to enhance your Reels content? To explore a strategy to promote your products and services using Instagram Reels, I interview Elise Darma. Sponsor: Visit iconosquare.com/sme | Guests: Elise Darma | Show Notes: socialmediaexaminer.com/446 | Get your ticket for the Social Media Marketing Workshops at marketingworkshops.live | Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
18 Feb 202147min
Using Facebook Ads to Move Leads Into Sales
Do you use Facebook ads to acquire leads? Wondering how to follow up with and engage your Facebook leads? To explore a process for using Facebook ads to turn leads into paying customers I interview Allie Bloyd. Sponsor: Visit iconosquare.com/sme | Guest: Allie Bloyd | Show Notes: socialmediaexaminer.com/445 | Get your ticket for the Social Media Marketing Workshops at marketingworkshops.live | Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11 Feb 202145min
Clubhouse App for Business: What Marketers Need to Know
Are you curious about the Clubhouse App? Wondering if Clubhouse works for marketing? To explore how to use Clubhouse App for business, I interview Ed Nusbaum and Nicky Saunders. Sponsor: Visit iconosquare.com/sme | Guests: Ed Nusbaum and Nicky Saunders | Show Notes: socialmediaexaminer.com/444 | Get your ticket for the Social Media Marketing Workshops at marketingworkshops.live | Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4 Feb 202150min
LinkedIn Ad Retargeting: What Marketers Need to Know
Want to reach warmer prospects on LinkedIn? Are you using LinkedIn retargeting to its fullest potential? To explore LinkedIn ad retargeting, in this episode I interview AJ Wilcox. AJ is the world’s leading expert on LinkedIn ads and founder of B2Linked, a LinkedIn ad agency that helps businesses drive high-quality leads at scale. USEFUL INFORMATION: Get your ticket for the Social Media Marketing Workshops at marketingworkshops.live Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
28 Jan 202142min
