The Art of Story: How to Captivate an Audience
Do you give presentations or speak to clients? Want to illustrate your knowledge with better stories? In this episode I interview Michael Port, the author of NYT best seller: Book Yourself Solid. He also teaches workshops called Heroic Public Speaking, where he applies the craft of acting to public speaking. Show notes: https://www.socialmediaexaminer.com/165See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2 Okt 201549min
Instagram Images: How to Stand Out on Instagram
Is your business on Instagram? Are you curious about what to post? In this episode I interview Peg Fitzpatrick, the co-author of The Art of Social Media: Power Tips for Power Users, which she wrote with Guy Kawasaki. She is also a social media strategist and an expert in visual marketing. Show notes: https://www.socialmediaexaminer.com/164See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
25 Sep 201538min
Facebook Advertising 101: How to Get Started With Facebook Ads
Are you considering running Facebook ads? Have you tried Facebook ads but have had little success? In this episode I interview Amy Porterfield, co-author of Facebook Marketing All-in-One for Dummies and host of the Online Marketing Made Easy podcast. She's also the former Facebook community manager for Social Media Examiner. Show notes: https://www.socialmediaexaminer.com/163See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
18 Sep 201541min
Analyzing Your Content With Google Analytics: How to Know What Works
Do you study your website's Google Analytics? Want to go beyond reporting what you see? In this episode I interview Andy Crestodina, author of Content Chemistry (3rd edition) and co-founder of Orbit Media (a Chicago-based web design agency). Andy is a Google Analytics expert. Show notes: https://www.socialmediaexaminer.com/162See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3 Sep 201545min
Getting Attention: The Science of Being Captivating Online
Do you want to bring more attention to your business or product? Want to find out what inspires people to take notice? In this episode I interview Ben Parr, the former co-editor for Mashable. He's also the co-founder of DominateFund—invest in great companies. His new book is called Captivology: The Science of Capturing People's Attention. Show notes: https://www.socialmediaexaminer.com/160See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
28 Aug 201533min
Finding Your Spoken Voice: How to Become Believable
Do you talk on podcasts or in video? Want to be more comfortable in front of the microphone? In this episode I interview David H. Lawrence XVII, an actor and voice talent. You may know him as the evil Puppet Master in the Heroes TV show. Show notes: https://www.socialmediaexaminer.com/161See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
26 Aug 201555min
Content for Business: How to Build Your Business on a Solid Content Foundation
Do you have a great idea for a business? Wondering if content marketing will help move the needle? In this episode I interview Joe Pulizzi, founder of the Content Marketing Institute, author of the book Epic Content Marketing and the founder of Content Marketing World, the leading conference for content marketers. Show notes: https://www.socialmediaexaminer.com/159 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
21 Aug 201544min
Online Security for Business: What Marketers Need to Know
Is your online identity secure? Are you concerned about hackers? In this episode I interview Chalene Johnson and Darren Natoni. Chalene is a fitness celebrity, author of the book Push and has large followings on Instagram and Facebook. Darren is a former special agent with the DEA who specializes in online security. He's also the chief technology officer for Shaun T, a fitness celebrity with millions of followers. Show notes: https://www.socialmediaexaminer.com/158See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
14 Aug 201555min
