LinkedIn Ads for Personal Profiles: Strategy, Funnels, and More
Want more visibility for LinkedIn posts from important people in your company? Wondering how to use LinkedIn ads to promote content from personal profiles? To explore using LinkedIn ads on personal pr...
8 Aug 202443min
How to Leverage Buyer Beliefs to Improve Your Marketing
Wish you were more persuasive? Wondering how to tap into people's beliefs to improve your marketing results? To explore how people’s beliefs impact the buyer journey, I interview Billy Broas.Guest: Bi...
1 Aug 202443min
UGC Strategy: Boosting Visibility and Sales With Customer Content
Wish you could easily get great content for your social platforms? Wondering how to leverage user-generated content (UGC) in your marketing? To explore UGC strategy, I interview Neal Schaffer.Guest: N...
25 Jul 202444min
Embracing Humor in Your Writing: The Funny Side of Business
Want to make your marketing more relatable? Wondering how humor could help? To explore how to embrace humor in your writing, I interview Lianna Patch.Guest: Lianna Patch | Show Notes: socialmediaexami...
18 Jul 202442min
Video Content Marketing Strategy: Balancing Quality and Quantity
Are you using the wrong types of video in the various stages of your customer’s journey? Wondering how to make adjustments? To explore developing a video content strategy, I interview A. Lee Judge.Gue...
11 Jul 202445min
Forget Everything You Know About Social Media: Embracing Chaos
Are you struggling to make social media work for you? Wondering how your marketing needs to change? To explore how marketers can embrace changing times, I interview Mark Schaefer.Guest: Mark Schaefer ...
4 Jul 202443min
Content Automation: How to Simplify Your Content Process
Wish you could automate some of your most tedious content creation tasks? Want to streamline your content production? To learn how to simplify your content creation process with automation, I intervie...
27 Jun 202443min
Creating a Sustainable Instagram Strategy in Five Easy Steps
Do you need a better Instagram marketing plan? Wondering how to use Reels, Carousels, and photo posts to convert more followers? To learn how to create a sustainable Instagram strategy, I interview Lu...
20 Jun 202456min
