Yeezy $0 production spend on Super Bowl ad to make $19.7m, Super Bowl Ad or MrBeast Ad?, Microsoft, OpenAI, Google and others agree to combat election-related deepfakes

Yeezy $0 production spend on Super Bowl ad to make $19.7m, Super Bowl Ad or MrBeast Ad?, Microsoft, OpenAI, Google and others agree to combat election-related deepfakes

In episode #2683, we discuss the effectiveness of Super Bowl ads and the rise of deepfake technology. We delve into the astronomical costs of Super Bowl ads, questioning their return on investment (ROI) compared to other digital advertising channels. Additionally, we explore the impact of deepfake technology on elections and businesses, highlighting recent incidents and emphasizing the need for increased security measures. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) Today’s topic: Yeezy $0 production spend on Super Bowl ad to make $19.7m, Super Bowl Ad or MrBeast Ad?, Microsoft, OpenAI, Google and others agree to combat election-related deep fakes (00:26) Marketers spend on Super Bowl ads for branding, not ROI (01:17) Super Bowl ad costs breakdown (03:00) Kanye West's $7 million Super Bowl ad (03:55) High-quality production not necessary for high ROI (04:24) Tech companies pledge to combat election-related deepfakes (05:31) Company loses $25 million to a deepfake scam (06:12) Importance of having internal security team and cyber insurance (07:46) That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more! Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu See omnystudio.com/listener for privacy information.

Episoder(3242)

The Luxury Era of The Creator Economy Has Arrived

The Luxury Era of The Creator Economy Has Arrived

Neil and Eric break down how TBPN scaled to $10M+ in podcast revenue with $300+ CPMs, 20 ads per episode, and high-value B2B sponsors, proving niche audiences can outperform massive reach. They debate...

12 Feb 20min

Where SEO Products Are Going

Where SEO Products Are Going

In this episode, Neil and Eric break down where SEO products are headed as AI automation accelerates, from on-page fixes and content creation to promotion, links, and social distribution. They explain...

11 Feb 23min

The AI Prompt That Writes $100k Sales And Email Copy For You

The AI Prompt That Writes $100k Sales And Email Copy For You

In this episode, hosts Neil and Eric break down how AI is changing copywriting, marketing, and hiring standards. They debate when AI helps versus when it creates lazy work, share real examples from hi...

10 Feb 21min

10 Business Moats That Actually Protect Your Marketing

10 Business Moats That Actually Protect Your Marketing

In this episode, hosts Neil and Eric break down 10 proven business moats that protect your marketing and drive long term growth. From switching costs and brand power to community, distribution, talent...

9 Feb 19min

The K-Shaped Future of Work

The K-Shaped Future of Work

In this episode, hosts Neil and Eric break down the K-shaped future of software engineering, marketing, and white-collar work in the age of AI. They explain why senior talent is winning while junior r...

5 Feb 20min

Revenue Per Employee Is Skyrocketing

Revenue Per Employee Is Skyrocketing

Neil and Eric break down why revenue per employee is exploding and what AI means for the future of work, education, and careers. They unpack ARR per FTE trends, why top companies need fewer people, an...

4 Feb 20min

This AI Finds Peoples Calendly And Books Sales Demos

This AI Finds Peoples Calendly And Books Sales Demos

Neil and Eric break down how AI is reshaping sales, hiring, and enterprise growth, from AI agents booking demos to why AI-driven outreach is making it harder to stand out. They dive into AI fluency, h...

3 Feb 25min

The True Economics & ROI of a Super Bowl Ad.

The True Economics & ROI of a Super Bowl Ad.

Neil and Eric break down the true economics and ROI of Super Bowl ads, explaining why they rarely make sense from a profit standpoint. They unpack real costs beyond the $7–10M media buy, debate short-...

2 Feb 25min

Populært innen Business og økonomi

stopp-verden
dine-penger-pengeradet
lydartikler-fra-aftenposten
e24-podden
rss-penger-polser-og-politikk
rss-borsmorgen-okonominyhetene
utbytte
pengepodden-2
finansredaksjonen
pengesnakk
morgenkaffen-med-finansavisen
tid-er-penger-en-podcast-med-peter-warren
rss-sunn-okonomi
livet-pa-veien-med-jan-erik-larssen
okonomiamatorene
liberal-halvtime
lederpodden
rss-markedspuls-2
rss-impressions-2
rss-investering-gjort-enkelt