How to sell to the banks with Ewan MacLeod

How to sell to the banks with Ewan MacLeod

Strap in, fintech enthusiasts! This episode of "Fintech Daydreaming" is tailored for every fintech startup wrestling with the age-old dilemma: How do we sell to banks? Whether it's peddling services, cutting-edge technology, or simply trying to get banks to sign you up as a customer, navigating the labyrinth to the decision-makers' hearts (and wallets) in banks is no small feat. Join your favorite fintech whisperers, Pål Krogdahl and Ville Sointu, as they tackle this behemoth of a question head-on. And who better to guide us through this maze than our good friend and Ville’s former colleague, Ewan MacLeod? Ewan brings to the table a treasure trove of insights, drawing from his rich experience on both sides of the fintech-banking divide. In this heart-to-heart, Ewan spills the beans on what really gets a bank's attention, the do's and don'ts of fintech pitches, and how to align your shiny fintech solution with the banks' often elusive needs. Expect stories from the trenches, laughter at the absurdities, and, most importantly, actionable wisdom that could very well be the Rosetta Stone for fintechs aiming to make their mark in the banking world. If you've ever found yourself puzzling over the secret handshake to win over banks, this episode is your not-so-secret map. Tune in, soak up the insights, and get ready to take notes - because "Banking on It" might just be the breakthrough moment your fintech has been waiting for. - Email us on Hello@FintechDaydreaming.com - Fintech Daydreaming home page - https://www.FintechDaydreaming.com - Fintech Daydreaming on Twitter - https://twitter.com/FintechDaydream - Fintech Daydreaming on LinkedIn - https://www.linkedin.com/company/fintech-daydreaming - Pål Krogdahl - https://www.linkedin.com/in/krogdahl/ - Ville Sointu - https://www.linkedin.com/in/ville-sointu-54682b/

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Episoder(145)

The Cloud, The Branch, and The Algorithm | Nordic Fintech Highlights August 2026

The Cloud, The Branch, and The Algorithm | Nordic Fintech Highlights August 2026

Welcome back to another edition of Nordic FinTech Highlights! This month, Pål and Janne are joined by a heavily jet-lagged Ville, who is battling through Zoom technical gremlins after an eight-day tri...

25 Sep 43min

Do AI Agents Dream of Electric Bank Accounts? with Rolf Jensen from Lunar

Do AI Agents Dream of Electric Bank Accounts? with Rolf Jensen from Lunar

Here at Fintech Daydreaming, we pride ourselves on the unedited, "live" feel of our recordings. Over the years, our listeners have been treated to everything from a hotel maid walking in on Ville, to ...

10 Sep 53min

Nordic Fintech Week Special: We're Gonna Need a Bigger Podcast

Nordic Fintech Week Special: We're Gonna Need a Bigger Podcast

We are gearing up for Nordic Fintech Week with an exclusive, jam packed two guest episode! Ville and Pål sit down with two heavyweights of the European financial technology space to discuss everything...

2 Sep 1h 5min

Digital Euro Pilots Take Off, Doomsday Banks & Finnish M&A | Nordic Fintech Highlights July 2026

Digital Euro Pilots Take Off, Doomsday Banks & Finnish M&A | Nordic Fintech Highlights July 2026

July in the Nordics usually consists of out-of-office autoreplies and mosquito bites, but while we were all on vacation, the European Central Bank was busy clearing the table. Pål and Ville are back t...

27 Aug 38min

Rip Out the Core, or How We Learned to Stop Worrying and Build a Better Bank (Not Just a Better IT System)

Rip Out the Core, or How We Learned to Stop Worrying and Build a Better Bank (Not Just a Better IT System)

We have somehow survived long enough to make it to Season 14, and to kick things off, Ville is putting his co-host Pål in the hot seat. Pål actually went and published a brand new book, Rip Out the Co...

14 Aug 55min

That's a wrap on Season 13 | Nordic Fintech Highlights Summer 2026

That's a wrap on Season 13 | Nordic Fintech Highlights Summer 2026

Your favorite fintech nerd hosts Pål Krogdahl and Ville Sointu are joined by Janne Salminen from Helsinki Fintech Farm to close out the season before heading off to their summer holidays. We skipped t...

2 Jul 46min

Legacy, Drones and Banking with Erik Åkesson

Legacy, Drones and Banking with Erik Åkesson

We finally did it. We recorded an episode about legacy and somehow ended up discussing drones, artillery, aviation safety culture, and why bankers apparently don’t need pockets in their suits.In this ...

18 Jun 49min

Live from the Nordic Fintech Summit | Nordic Fintech Highlights May 2026

Live from the Nordic Fintech Summit | Nordic Fintech Highlights May 2026

We are out of the studio, trying our best to look respectable, and recording live in front of a real, breathing audience at the Nordic Fintech Summit right here in Helsinki! If you hear cheering, it’s...

4 Jun 41min

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