Email Marketing Tactics That Work

Email Marketing Tactics That Work

Wondering if your email marketing needs an upgrade? Curious what works in 2024? To explore the latest email marketing best practices based on 6 billion emails sent annually, I interview Jay Schwedelson.



Guest: Jay Schwedelson | Show Notes: socialmediaexaminer.com/605



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Episoder(720)

Facebook Ad Custom Audiences: Retargeting Those Who Know You

Facebook Ad Custom Audiences: Retargeting Those Who Know You

Want to create Facebook custom audiences that move people into your sales process? Looking for tips on using new Facebook custom audience options? In this episode, I interview Amanda Bond, a leading Facebook ad strategist. She's a regular correspondent on the Social Media Marketing Talk Show.  Show notes: https://www.socialmediaexaminer.com/276See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

17 Nov 201743min

YouTube Pre-Roll Ads: How to Acquire Customers With Video

YouTube Pre-Roll Ads: How to Acquire Customers With Video

Want your ads to drive more sales? Interested in the benefits of YouTube pre-roll ads? In this episode, I interview Billy Gene Shaw, a Facebook and YouTube marketing expert. His agency helps businesses acquire customers.  Show notes: https://www.socialmediaexaminer.com/275See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

10 Nov 201741min

The Facebook Algorithm Explained for Marketers

The Facebook Algorithm Explained for Marketers

Want to maximize the reach of your Facebook posts? Wondering how the Facebook relevance score and boosting posts can help? In this episode, I interview Dennis Yu, a Facebook ads expert and CTO of BlitzMetrics: a business that's part school and part agency for social marketers. Show notes: https://www.socialmediaexaminer.com/274See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

3 Nov 201745min

How Social Media Has Evolved and Where It Is Headed

How Social Media Has Evolved and Where It Is Headed

Want to prepare for emerging social technologies and marketing tactics? Wondering how to reach your audience as algorithms change? In this episode, I interview Brian Solis, a digital analyst and futurist at the Altimeter Group. He's considered one of the founding fathers of social media marketing.  Show notes: https://www.socialmediaexaminer.com/273See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

27 Okt 201745min

Chatbots: Marketing Automation via Messenger

Chatbots: Marketing Automation via Messenger

Wondering how chatbots can improve open and click-through rates on Facebook? Want to build funnels into your chatbot messaging? In this episode, I interview Andrew Warner. When Andrew was younger, he built a company to $30 million in annual sales. Today, Andrew is the founder of a site and podcast focused on tech startups. Show notes: https://www.socialmediaexaminer.com/272See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

20 Okt 201743min

How to Get Leads and Customers at Events

How to Get Leads and Customers at Events

Wondering how taking part in live events can help your business? Interested in tips on networking and sponsorships for events? In this episode, I interview Emily Crume and Demian Ross from our biz dev division at Social Media Examiner. Each has been attending events for years with an eye on prospecting. Show notes: https://www.socialmediaexaminer.com/271See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

13 Okt 201741min

Creating Short, Snackable Videos for Instagram and Beyond

Creating Short, Snackable Videos for Instagram and Beyond

Wondering how to film and edit compelling 60-second videos? Want your videos to boost social media engagement? In this episode, I interview Lindsay Ostrom, founder of PinchofYum.com and author of the Tasty Food Photography ebook.  Show notes: https://www.socialmediaexaminer.com/270See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

6 Okt 201745min

YouTube Remarketing: How to Retarget People on YouTube

YouTube Remarketing: How to Retarget People on YouTube

Want your YouTube ads to convert? Looking for effective ways to build remarketing audiences for your ads? In this episode, I interview Brett Curry, CEO of OMG Commerce and a YouTube ads expert. He authored "The Ultimate Guide to Google Shopping" for Shopify. Show notes: https://www.socialmediaexaminer.com/269See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

29 Sep 201743min

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