458: Break One Rule and Break It Hard: David Lester of OLIPOP PBC

Daniel Flynn started his mission-driven business with the simple question of “what if?” 13 years later and $13M donated, Thankyou is changing the way suppliers and consumers select products. From the early days of getting “nos” to competing against the world’s biggest consumer brands, Thankyou is now evolving its model to serve more people at a scalable rate.    Listen to Daniel and Nathan discuss: The early days of Thankyou and the naivety of the business world Creating a viral campaign for a pitch meeting with 7/11  The difficulty of running a business that exists to give Launching into competitive product categories  Donating $10M in 2021 from their most profitable year ever Writing his book Chapter One: You Have the Power to Change Stuff  Getting interviewed by President Obama  Visiting Seth Godin’s house And much more mission and business lessons…   Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode.   Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.    For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

4 Mai 202256min

Dee Deng, cofounder of Right Hook, returns to the podcast to discuss his new foundr course Ignite Your Digital Agency. In the new course, Dee will share his blueprints on how to serve a small group of high-paying and happy clients while being highly profitable at the same time.   Right Hook is a digital marketing agency that went from zero to $250,000 in profit in its first year of business. Now the agency has over 115 employees across the globe.    Listen to Dee and Nathan discuss:  Step-by-step advice to build your agency from scratch His “sales machine” that attracts quality clients daily His “client delight system” for making your clients love you How to scale your client load and revenue without “breaking” your business How you sign up for a free course taught by Dee And much more agency advice… Want to learn how to turn your 'One Person Shop' into a highly profitable & sustainable digital agency? Sign-up now, to take your business to the next level... https://foundr.com/iyda-fl-varb-sp/?sl=youtube_int_deedeng   Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode.   Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.    For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

27 Apr 20221h 6min

Scooter Braun is the music-business mind behind the world’s biggest music stars like Justin Bieber, Ariana Grande, and Demi Lovato. Now he’s opening up about his entrepreneurial journey and how he’s reclaimed himself.    Scooter's music career started as a party promoter in Atlanta. After dropping out of college, he worked at So So Def Recordings and eventually started SB Projects. He gave himself 12 months to make it, and that year discovered a 13-year-old Canadian artist named Justin Bieber.    Listen to Nathan and Scooter discuss: His decision to leave So So Def because of the power of social media Why Justin Bieber has made him a better man How Asher Roth’s “I Love College” saved his company from going under  Producing Justin Bieber’s My World EP through friendships and favors Why he works with trustworthy people over great people Why identifying talent like falling in love  How to deal with people disappointing you as a leader How a week at The Hoffman Process changed his life What Jeff Bezos told him he wants to do next And much more honest, entrepreneurial advice…       Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode.   Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.    For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

21 Apr 202255min

In a saturated and notoriously competitive industry, Cameron Falloon used his fitness training experience with celebrities and pro sports teams to start Body Fit Training. BFT's program uses the same fitness strategies Cameron used to train Princess Diana and athletes. Instead of “get fit quick” schemes, BFT uses science, technology, and community to drive positive outcomes at all fitness levels.    Within 5 years, BFT became one of Australia's largest franchises. It was recently acquired for $44M by Xponential Fitness, which is bringing Cameron's fitness philosophies worldwide.     Listen to Nathan and Cameron discuss:  His decision to leave professional sports and start his own business The difference between sports training and the commercial fitness industry  Why it took 2 years to build a proven model for BFT 3 areas of focus that differentiate BFT against the competition  How his former AFL players accidentally became the first BFT franchise owners Selling to publicly-traded Xponential Fitness in 4 weeks Advice on productizing your skills  And more franchise and fitness business advice…     Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode.   Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.    For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

6 Apr 202254min

Tyler Handley and his brother started Inkbox to discover if they could make temporary tattoos better. After a research trip to Panama, a successful Kickstarter campaign, lots of chemistry, and 7 years of brand-building, Inkbox has become standard for semi-permanent tattoos generating $30M in revenue per year. Recently, Bic acquired the brand for $65M, which will help bring Inkbox to an international market and beyond.    Listen to Tyler and Nathan discuss:  How Inkbox started from $10K that a friend inherited Visiting Panamanian tribes who use fruit die in ceremonial body art Why they hired a chemist to extract a molecule The dynamic of working with his brother Braden How they raised $1.2M through a Kickstarter campaign Adding the tattoo customization and working with 650 different artists to create designs  Collaborations with BTS, Post Malone, and poet Rupi Kaur And much more direct-to-consumer startup advice…     Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode.   Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.    For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

30 Mar 202249min

Bobby Hundreds started his entrepreneurial journey by creating a purpose and community through The Hundreds streetwear brand. Now, Bobby is taking his brand culture mindset to the world of NFTs with the project Adam Bomb Squad.    From writing his book This is Not a T-Shirt to building one of the most successful streetwear brands, Bobby continues to have an education-first mindset to his projects. Through Adam Bomb Squad, Bobby invites his community into NFTs with patience, trust, and understanding. So if you're new to (or scared) of crypto and the metaverse, don't worry. Bobby was in your shoes 2 years ago and is ready to bring you along the journey to understanding how NFTs can help elevate your brand.    Listen to Nathan and Bobby discuss:  The validation of seeing his first-ever hoodie worn at the mall Why the best brands act like the best of friends How one confusing Tweet led to an onboarding journey to NFT Why NFTs are the "Trojan Horse" of crypto adoption  Why Adam Bomb Squad launched with a 25,000 collection of NFTs instead of 10,000. Spending 4 months educating The Hundreds community about NFTs before launching their project The unforeseen challenges due to the fast-changing trends and pace of NFT culture  While you'll never have time to build if you don't stop and observe And much more brand and NFT advice...     Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode.   Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.    For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

23 Mar 202252min

After her family's failed business left her in $700K in debt, Mary Ruth Ghiyam used client feedback from her private nutrition practice to develop a liquid morning multivitamin.    8 years and 130 products later, MaryRuth Organics has earned $100M in revenue and employs over 100 people. So, how'd she do it? By creating delicious products, providing excellent customer service, and time blocking.    Listen to Mary Ruth and Nathan discuss:  How MaryRuth Organics has remained profitable since day 1 The relationship decision that made her business possible  Why she's time blocked over 130,000 hours the past 8 years Why she didn't hire additional employees the first 4 years  Creating a negative cash flow conversion cycle  How MaryRuth Organics gained over 100,000 5-star reviews  How to retain employees by rewarding loyalty  And more time blocking advice for founders...     Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode.   Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.    For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

16 Mar 202248min

Marc Lore has been a successful entrepreneur since he sold baseball cards as a kid. Now he’s tackling society’s biggest challenges using the skill sets and vision forged in his business career.    Previously, Marc founded and sold innovative ecommerce platforms diapers.com and jet.com to Amazon and Walmart, respectively. Last year he launched Wonder, a startup creating an entirely new way to experience restaurant-quality food.    Listen to Nate and Marc discuss: Building diapers.com and selling to Amazon Starting and selling jet.com for $3.3 billion in 2 years Why Walmart gave his team the keys to scaling their ecommerce business Buying the Minnesota Timberwolves with Alex Rodriguez Creating the next generation of restaurants with the Wonder Group How Gwyneth Paltrow joined the Wonder board of directors  Why Marc is building a city from scratch called Telosa And much more business wisdom…     Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode.   Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.    For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

9 Mar 202248min