Coaching for Leaders9 Okt 2017

318: Ideas Worth Stealing From Top Entrepreneurs, with Dorie Clark

Dorie Clark: Entrepreneurial You

Dorie Clark is a marketing strategy consultant, professional speaker, and frequent contributor to the Harvard Business Review. Recognized as a branding expert by the Associated Press, Fortune, and Inc. magazine, she is the author of the new book, Entrepreneurial You* — and her prior books, Reinventing You* and Stand Out*.

Key Points

Even things that seem solid can change at any moment.
Anybody, in any career, needs to emphasize flexibility and adaptability.
35% of Americans are self-employed, projected to be 40% by 2020.
Entrepreneurial side projects expand your skills for your main career.
Side projects often create new career opportunities.
If something is not being done, ask why is it not being done. Because it’s impossible? Or just hard?
Check for metrics that you’re heading in the right direction.
Progress might not always come in the form you’re expecting.
How do you diversify but do it in a way that doesn’t pull you in a million directions?

Resources Mentioned

Influence: The Psychology of Persuasion* by Robert B. Cialdini
Entrepreneurial You Self-assessment
Entrepreneurial You: Monetize Your Expertise, Create Multiple Income Streams, and Thrive* by Dorie Clark

Related Episodes

How to Stand Out, with Dorie Clark (episode 189)
How to Be a Non-Conformist, with Adam Grant (episode 238)
How to Solve a Really Big Problem, with Teresa Chahine (episode 292)

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