[REPLAY] 7 Steps To Launch Your First Outreach Marketing Campaign
Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast18 Feb 2020

[REPLAY] 7 Steps To Launch Your First Outreach Marketing Campaign

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first mini-series features three freelance marketers (copywriter Rob, ecommerce designer Laura, and non-fiction book coach Vicky).

I hope you'll set aside half an hour to watch it through. Maybe with your morning coffee? Or lunch break? Or evening onion soup? And then, the usual "Subscribe, Like, Share" would go a long, long way too.

https://www.youtube.com/channel/UCdNXaHHVnVntg5gpveB-5_Q

***

My guest today is Kai Davis, host of the Make Money Online and Get More Clients podcasts, and author of The Outreach Blueprint and Podcast Outreach.

In this episode Kai will teach you the importance to building relationships with people and the 7 steps to launching your first marketing outreach campaign.

Marketing outreach is one of the most important marketing skills today, so listen in to learn the best ways to approach it as well as Kai’s recommended resources and software tools.

Topics covered:

  • Why outreach is so important as marketers
  • Using you-focused outreach language
  • The 7 steps to launch your first marketing outreach campaign
  • Automation versus personalization
  • Outreach sequences and successful follow-up campaigns
  • Measuring a successful outreach response
  • Kai’s recommended resources and software tools

Resources mentioned:


***

→ Buy my book: book.stfo.io
→ Watch my YouTube channel: https://www.youtube.com/channel/UCdNXaHHVnVntg5gpveB-5_Q
→ Take my 60-second quiz: stfo.io/q
→ See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/
→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r
→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARo


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