Rory Sutherland

Rory Sutherland

Rory Sutherland is a British advertising executive, author, and marketing visionary. He’s the UK Vice Chairman of Ogilvy, one of the world's largest and most renowned ad firms. Mad Men is largely inspired by the company and one of the firm’s founders, David Ogilvy. Rory started Ogilvy’s behavioral science practice, pioneering the application of behavioral economics and evolutionary psychology to marketing and advertising. Some of his counterintuitive theories on marketing and human behavior are compiled in his book Alchemy: The Power of Ideas That Don't Make Sense, where, primarily, he argues that great marketing ideas are often built around a core that is profoundly irrational. ------- Thank you to the sponsors that fuel our podcast and our team: LMNT Electrolytes https://drinklmnt.com/tetra Get a free LMNT Sample Pack with your order. ------- House of Macadamias https://www.houseofmacadamias.com/tetra Get a free box of Dry Roasted Namibian Sea Salt Macadamias + 20% off Your Order With Code TETRA Use code TETRA for 20% off at checkout

Episoder(179)

Eugene Jarecki

Eugene Jarecki

Eugene Jarecki is an Emmy and Peabody award-winning director of dramatic and documentary subjects. He has won the Grand Jury Prize at the Sundance Film Festival twice — for Why We Fight in 2005 and Th...

28 Feb 20242h 50min

4 Readings (Patricia Sun)

4 Readings (Patricia Sun)

World renowned astrologer Patricia Sun performs four readings.

23 Feb 20242h 6min

Patricia Sun

Patricia Sun

Patricia Sun is a pioneering thinker, philosopher, teacher, speaker, and world-renowned astrologer. With over 45 years of experience, she has addressed audiences worldwide on topics ranging from famil...

21 Feb 20241h 54min

Travis Barker

Travis Barker

Travis Barker is a renowned musician best known as the drummer for the rock band Blink-182. His contributions to music extend beyond Blink-182; he is a member of the rap rock group Transplants, co-fou...

14 Feb 20241h 37min

Adam Mosseri

Adam Mosseri

Adam Mosseri is the head of Instagram, where he oversees all functions of the app including engineering, product, and operations. Adam has been at Meta (formerly Facebook) for more than 11 years. He w...

7 Feb 20242h 18min

Richard Rudd

Richard Rudd

Richard Rudd is a renowned poet, mystic, and teacher. After earning a Master’s Degree in metaphysics and literature from Edinburgh University, he worked in the film industry in Australia, trained as a...

31 Jan 20243h 28min

Edward Norton

Edward Norton

Edward Norton is one of the great actors of his generation. He has gained acclaim for his roles in movies like Fight Club, American History X, and Primal Fear. In all, he has written, directed, produc...

24 Jan 20243h 12min

Jason Blum

Jason Blum

Jason Blum is an award-winning film and television producer known for his work in the horror and thriller genres. In 2000, he founded Blumhouse Productions, a production company specializing in low-bu...

17 Jan 20241h 26min

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