Matt Eckert, President, Holiday World
Send us a text Having the president of a theme park company also be a certified public accountant can have its challenges, especially when it comes to balancing the task of providing fun for families while also watching the bottom line. But if you run into Matt Eckert, president of Holiday World, in Santa Claus, Indiana — yes, you read that right — there are a few things he’ll gladly offer you at no charge: parking, drinks and even sunscreen. Holiday World prides itself on being the U.S.’s f...
11 Aug 202020min
Loyalty Live Session | Jonathan Lacoste, President and Co-Founder, Jebbit
Send us a text Loyalty360 Loyalty Live Interview: Jebbit’s President and Co-Founder Jonathan Lacoste talks with Loyalty360's Mark Johnson on the current customer loyalty landscape, diving into the world of first-party data, and understanding how brands are building stronger customer loyalty and experience in today’s rapidly evolving world. Mark asked Jonathan about several relevant topics: • What is the biggest challenge or opportunity you see in customer loyalty today? • What is one brand...
31 Jul 202018min
Loyalty Live Session | David Andreadakis, Chief Innovation Officer, Kobie
Send us a text Loyalty360 Loyalty Live Interview: David Andreadakis, Chief Innovation Officer for Kobie Marketing talks with Loyalty360's Mark Johnson on customer loyalty/CX trends and the changing industry landscape. Kobie Marketing is a global leader in loyalty marketing and an industry pioneer, delivering end-to-end strategy, technology and program management solutions. For over 27 years, Kobie has provided innovative loyalty experiences to the world's most successful brands, helping clie...
30 Jul 202027min
Chris Johnson, CEO, Classic Cinemas
Send us a text A favorite pastime for many, movie-going has always been an easy and entertaining way to get away from the real world – even if it is just for a few hours. Guests can sit back, take in a story, enjoy a fresh tub of popcorn and a cold drink, maybe even from the comfort of a new reclining chair. Founded over 40 years ago, Classic Cinemas takes the movie-going experience to heart through every level of organization – from concession staff all the way through the c-suite. Whi...
29 Jul 202028min
Johannes Ariens, CEO and Co-Founder, LOGE
Send us a text Roughly half of the U.S. population — or more than 145 million people — say they participate in an outdoor activity each year, with about 18 percent saying running, jogging, or trail running was their preference. The survey by the Outdoor Foundation says another 16 percent say they went freshwater, saltwater, or fly fishing; the next largest group was 15 percent who said they liked road biking, mountain biking or BMX. No matter the activity, a new hospitality concept called LOG...
28 Jul 202026min
Loyalty Live Session | Don Smith, Chief Strategy and Analytics Officer, Brierley
Send us a text Loyalty360 Loyalty Live Interview: Don Smith, Chief Strategy and Analytics Officer from Brierley, talks with Loyalty360's Mark Johnson about customer loyalty/CX trends and the changing industry landscape. Brierley offers the full breadth of services to drive unprecedented loyalty success: program design, strategy, research, analytics, customer insights, creative, and digital solutions. In addition, Brierley’s intuitive platform — LoyaltyOnDemand® — empowers everything a loyalt...
27 Jul 202026min
Loyalty360 Webinar | The Rise of Premium Loyalty - What Do Your Customers Expect in 2020?
Send us a text Two-thirds of consumers say their loyalty is more difficult to maintain than ever before. With unlimited choices at your customers’ fingertips, earning loyalty – and revenue – today takes more than a traditional program can provide. So, how can you increase revenue now while building long-term loyalty with your best customers? Join loyalty expert Carlos Dunlap-Beard, where he will take you through the 2020 Premium Loyalty data study and show you… What custo...
17 Jul 202055min
Zipporah Allen, VP of Digital Customer Experiences, Taco Bell
Send us a text Great news for all of the taco lovers, "Taco Tuesday" fanatics, and those late-night Fourthmeal runners! Taco Bell has announced it is rolling out a brand-new loyalty program to better serve, connect with, and reward fans for enjoying their Taco Bell favorites. The Taco Bell Rewards program is set up as a points-based system, rewarding fans with free food based on their purchases. As the brand shares the exciting news of the new program, Loyalty360 had the chance to speak...
15 Jul 202015min
