Krystal Zell, VP Customer Marketing and Operations, The Home Depot

Krystal Zell, VP Customer Marketing and Operations, The Home Depot

Send us a textMark Johnson from Loyalty 360 recently had the chance to speak with Krystal Zell, vice president of customer marketing and operations at The Home Depot, about the launch of Home Depot’s expanded Pro Xtra loyalty program.

Episoder(506)

#426: Leaders in Customer Loyalty: Industry Voices Featuring Mladen Vladic, Head of Products and Services for Loyalty at FIS

#426: Leaders in Customer Loyalty: Industry Voices Featuring Mladen Vladic, Head of Products and Services for Loyalty at FIS

Send us a text Loyalty programs are undergoing a transformation, driven by shifting consumer expectations, technological advancements, and an increased focus on delivering real value. As brands naviga...

11 Mar 202529min

#425: Leaders in Customer Loyalty: Executive Spotlight featuring Aly Blawat, Senior Director of Customer Strategy at Blain’s Farm and Fleet

#425: Leaders in Customer Loyalty: Executive Spotlight featuring Aly Blawat, Senior Director of Customer Strategy at Blain’s Farm and Fleet

Send us a text Welcome to another Leaders in Customer Loyalty: Executive Spotlight, where we bring you insights from top executives driving innovation and excellence in customer engagement. Today, we’...

8 Mar 202532min

#424: Setting Sail with Loyalty: How Cruises.com Rewards is Charting a New Course in Cruise Industry Engagement

#424: Setting Sail with Loyalty: How Cruises.com Rewards is Charting a New Course in Cruise Industry Engagement

Send us a text Cruises.com has unveiled Cruises.com Rewards, the cruise industry’s first points-based loyalty program, offering travelers the flexibility to earn and redeem points on any cruise booked...

6 Mar 202517min

#423: Leaders in Customer Loyalty: Industry Voices Featuring Alexa Pak from Talon.One

#423: Leaders in Customer Loyalty: Industry Voices Featuring Alexa Pak from Talon.One

Send us a text As part of the Leaders in Customer Loyalty: Industry Voices series, we had the opportunity to speak with Alexa Pak, Customer Success Lead of EMEA at Talon.One. Pak brings extensive expe...

4 Mar 202515min

#422: Leaders in Customer Loyalty Executive Spotlight: Amy Barnett, Vice President of Digital Experience and Loyalty at Cracker Barrel

#422: Leaders in Customer Loyalty Executive Spotlight: Amy Barnett, Vice President of Digital Experience and Loyalty at Cracker Barrel

Send us a text In our first Executive Spotlight of the year Loyalty360 CEO Mark Johnson dives into an energizing conversation with Amy Barnett, the Vice President of Digital Experience and Loyalty at ...

1 Mar 202540min

#421: Loyalty Beyond the Cart: How United Supermarkets Gamifies Wellness and Engagement

#421: Loyalty Beyond the Cart: How United Supermarkets Gamifies Wellness and Engagement

Send us a text Customer loyalty in the grocery industry is no longer just about discounts and rewards points. It is about creating meaningful connections and offering tangible value in ways that truly...

27 Feb 202530min

#420: Leaders in Customer Loyalty: Industry Voices: Don Smith, Chief Consulting Officer at Capillary

#420: Leaders in Customer Loyalty: Industry Voices: Don Smith, Chief Consulting Officer at Capillary

Send us a text Loyalty programs have evolved far beyond simple points and rewards. In an era where consumers expect hyper-personalized experiences and seamless omnichannel interactions, brands must re...

25 Feb 202536min

#419: How HTeaO is Brewing Emotional Loyalty Through an Elevated Iced Tea Experience

#419: How HTeaO is Brewing Emotional Loyalty Through an Elevated Iced Tea Experience

Send us a text In a beverage industry dominated by coffee culture, iced tea is making a bold statement, thanks to HTeaO. The rapidly growing franchise has transformed a traditionally home-brewed bever...

13 Feb 202529min

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